Fashion

ENJOY THE ULTIMATE RACE DAY EXPERIENCE WITH YELLOWGLEN

September 26, 2014

Fashion, Spring Racing

It's that time of year again! Spring Racing fever has taken over Melbourne and to celebrate, Yellowglen, Australia's premium sparkling, will offering racegoers a VIP experience in the decadently decked...

GET YOUR VERY OWN BURBERRY BUTTERFLY SHADES STRAIGHT OFF THE RUNWAY

September 25, 2014

Ever dreamed of buying pieces straight off the runway? Well now you can. Burberry have teamed up with Sunglass Hut to give you the opportunity to order the newest Burberry Butterfly Shades straight off...

FOCUS ON FOOD AT THE CROWN GOLDEN ALE CAULFIELD CUP CARNIVAL

September 24, 2014

Features, Food & Drink, Lifestyle, Spring Racing

Beauties will line up for the fashion on the fields but foodies like myself will be lining up for some of the finest food in Melbourne during the Crown Golden Ale Caulfield Cup Carnival. I can attest that...

POPPY DELEVINGNE X GARANCE DORE FOR CHOPARD

September 24, 2014

Campaigns, Fashion, News

Chopard diamonds certainly are a girl's best friend. Just ask international style icon Poppy Delevingne who features in the brand's latest Happy Diamonds collection campaign. Shot and styled by talented...

SPRING INTO THE NEW SEASON WITH QV

September 23, 2014

Fashion, News, Trends

Spring is upon us and what better way to celebrate the warmer weather than to get your wardrobe ready for all the hottest trends this season. We’ve teamed up with QV to help you navigate the best of the...

THE NEW BASSIKE

September 22, 2014

Events and Runways, Fashion, Store Guide

The who's who of Melbourne fashion pack piled into Bassike's new store off Rankins Lane to celebrate the launch of its newest venture. CLICK HERE TO FIND OUT MORE ABOUT THE NEW BASSIKE...

THE CAUFIELD JOURNEY

September 22, 2014

Fashion, Spring Racing

To celebrate this year's Caulfield Cup Carnival, Caulfield Style Ambassador Nicole Warne has starred in a short film celebrating the Caulfield Journey. Created by De Republica, the film wanted to capture...

10 TOP TRENDS FROM NYFW

September 21, 2014

Fashion, Fashion Week, Features, New York Fashion Week, Trends

New York Fashion Week - what more can be said? For one glorious week, the city that never sleeps is taken over by some of the best designers and the fashion fiends that love them. So what was hot on the...

A BEAUTIFUL PARTY AT LACOSTE

September 21, 2014

Campaigns, Events and Runways, Fashion, People & Parties

To celebrate their opening in Emporium Melbourne, and to celebrate the release of the collection shown at NYFW, Lacoste opened their doors to indulge in a party built around the theme of their latest...

ROCK YOUR RUN WITH HEIDI KLUM FOR NEW BALANCE

September 21, 2014

Campaigns, Fashion, Store Guide

Heidi Klum has long been a source of #fitspiration, and has combined her love of fashion and fitness into capsule collections with sportswear giant, New Balance. Inspired by an urban colour palate,...

DESIGNING A FASHION STAPLE

September 21, 2014

Fashion, Interviews

Every woman needs staple pieces in her wardrobe, and no one knows that more than Sophie Russo. As the design mind behind Staple The Label, she has dreamed up a stunning collection full of digital...

WE MEET THE FINALISTS FOR SIMONE PÉRÈLE’S CURVY COUTURE MODEL SEARCH

September 17, 2014

Behind The Seams, Fashion, Interviews, News

Simone Pérèle is brand that supports women of all shapes and sizes, so it only seems fitting that the brand is the proud founder and supporter of the Curvy Couture Model Search. This competition...

WHY YOU NEED A KINI BIKINI THIS SUMMER

September 17, 2014

With the smell of Spring in the air and my beach holiday fast approaching, this only means one thing – Bikini season is once again here. The thought of beaches, BBQ’s, sunshine and vinos gets me excited,...

DIVE INTO SUMMER WITH GP SWIM

September 15, 2014

Campaigns, Fashion

With MSFW finished for another year and NYFW wrapping up, fashion lovers may be suffering from a little runway fatigue, but General Pants have come up with just the thing to jolt your interest level. To show...

GETTING BACK TO BASSIKE

September 12, 2014

Fashion, News, Store Guide

From a label that started out providing the perfect t-shirt, bassike has gone from strength to strength. With its minimalist approach to fashion, it has quickly garnered a cult following. After the success...

COUNTRY ROAD X RMIT

September 11, 2014

Campaigns, Fashion

Country Road has never been quiet about its dedication to future Australian designers, and are continuing their support of fresh talent by collaborating with RMIT University on The Window...

WIN 1 OF 5 SHIRTS FROM AUTONOMY CLOTHING

September 10, 2014

Competition, Fashion, Men, Menswear

Get ready for Spring with Autonomy Clothing and Couturing. To celebrate the change of season, we have teamed up with one of our favourite menswear labels to help get your wardrobe ready. For a fresh...

FURLA BRINGS A TOUCH OF LUXE TO EMPORIUM MELBOURNE

September 10, 2014

The name Furla is synonymous with luxury. The concept is not only present in its high-end leather goods, but it is carried through to the opulent interiors in its many stores around the globe. Nabbing a...

THE LATEST HAUTE CLUB: Q&A WITH CLUB 21

September 10, 2014

Fashion, Interviews, Store Guide, Trends

MSGM LIP PRINT STRAPLESS DRESS Want to know about the newest, latest haute club? Let us introduce you to Club 21, our new favourite online shopping destination. Couturing speak to marketing &...

CAPTURE THE MOMENT WITH LIFEwithBIRD S/S15

September 10, 2014

Campaigns, Fashion, Lookbooks

LIFEwithBIRD’s Summer 2014/2015 collection, STILLS, embodies a memory seized and held tight. With the notion of life as and ever-moving force, a ‘still’ allows us to take the opportunity to pause and...

GO WILD WITH QV FOR MSFW

September 9, 2014

Events and Runways, Fashion, Fashion Week, MSFW, Uncategorized

QV Melbourne played host last Friday to the MSFW Curated Event showcasing the best of the QV retailers in stunning fashion. This is just the latest in a series of events as QV Melbourne builds upon their...

WHY WE LOVE MAINLINE MENSWEAR

September 7, 2014

Fashion, Menswear

Finding on-trend pieces online for men can be difficult (at the best of times) and when trying to get away from department stores with the same few brands, shopping for the men in your life can be even...

TARGET RUNWAY AT THE MSFW HUB

September 7, 2014

Events and Runways, Fashion, Fashion Week, MSFW

Crisp whites, coordinated sets, cobalts and chambray, and accents of tans and neutrals - this is Target's vision for this SS14.15. Taking over the MSFW Hub, the fresh, breezy take on the season was an...

MSFW 2014: DESIGNER RUNWAY 4

September 7, 2014

Events and Runways, Fashion, Fashion Week, MSFW

Last night some of Australia's most talented designers hit the catwalk for Designer Runway 4 at MSFW. Bul Bul ruled the runway with a contrasting collection of flowing fabrics and structured sets,...

SPRING STYLE ON THE HIGH STREET

Jayme O'Donoghue

September 7, 2014

Events and Runways, Fashion, Fashion Week, MSFW

Brands traditionally associated with sophisticated and structured looks for the working woman, made collections a little bit more playful and up beat on this Spring Style MSFW catwalk hosted at the week's Hub....

FRED HATES FASHION FOR MSFW 2014

Thara Vidyaratne

September 7, 2014

Events and Runways, Fashion, Fashion Week, MSFW

Fred Hates Fashion welcomed over 800 fashion haters and lovers to 524 Flinders St, and even turned a blind eye to a large number of fence jumpers. Two hours after the line-up began the crowd were in the...

STREET STYLE AT MSFW RUNWAY 3

September 6, 2014

Events and Runways, Fashion, Fashion Week, Street Style and Style Icons

We scout the best street style from Designer runway 3 at MSFW; Can you spot yourself? Images courtesy of Jacob...

MSFW DESIGNER RUNWAY 3

Bella Grabowsky

September 6, 2014

Events and Runways, Fashion, Fashion Week, MSFW

The third runway at Melbourne Spring Fashion Week was earthy, delicate and free spirited. The group of designers (helped by wonderful musicians) transported us into an exotic land filled with colour and...

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MSFW DESIGNER RUNWAY 2

September 5, 2014

Fashion, Fashion Week, MSFW

My average Wednesday night does not usually consist of rubbing shoulders with the likes of international model and Melbourne Spring Fashion week ambassador Ashley Hart, or being front and centre to observe the...

A’ESQUE’S NEW MEN’S COLLECTION

September 4, 2014

Fashion, Menswear, People & Parties

On the eve of Melbourne Spring Fashion Week, and within the confines of one of Melbourne’s most celebrated addresses, A-esque’ s new line of Men’s accessories was launched last week in a manner...

MELISSA SHOES LAUNCHES THEIR SS14 COLLECTION AT QV’S HIDDEN HIDEAWAY

September 4, 2014

Events and Runways, Fashion

A beautiful luxe forrest oasis nestled in the depths of the city, the QV Hideaway formed the perfect backdrop for Melissa Shoes to launch their Spring/Summer14 collection. This quirky shoe company not only has...

MSFW TAKING SHAPE RUNWAY

Jayme O'Donoghue

September 4, 2014

Events and Runways, Fashion, MSFW

Confidence, empowerment and standing out from a crowd were the ideas behind the Taking Shape Runway at Melbourne Spring Fashion Week yesterday. TS14 Plus put on a fun and buoyant show, celebrating and...

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STREET STYLE AT DESIGNER RUNWAY 2

September 4, 2014

Fashion, Fashion Week, MSFW

We scout the best street style from Designer runway 2 at MSFW; Can you spot yourself? Images courtesy of Jacob...

MSFW NIKE RUNWAY AT THE HUB

Bella Grabowsky

September 4, 2014

Events and Runways, Fashion, Fashion Week, MSFW

Nike’s ultra cool street styled inspired runway was filled with bold colours and daring styling. The street theme was emphasised by the beats of Banoffee and smooth street clad music of Melbourne based up...

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STREET STYLE FROM MSFW DESIGNER RUNWAY 1

September 3, 2014

Events and Runways, Fashion, MSFW, Street Style and Style Icons

We scout the best street style from Designer runway 1 at MSFW; Can you spot yourself? Images courtesy of Jacob...

FITSPO HEAVEN AT LULULEMON’S RUNWAY

September 3, 2014

Events and Runways, Fashion, MSFW

The collection was full of fashion forward patterns and fabrications, summer brights, all with the classic Lululemon style. Breaking the runway presentation into studio, street, and cardio, the runway offered...

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NICOLE TRUNFIO HORSES ABOUT WITH QVB

September 3, 2014

Fashion, Interviews

Nicole Trunfio can truly do it all. A stunning supermodel in her own right, she recently showed her mentor chops on the first season of The Face Australia, walked countless runways, and now is the...

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DESIGNER RUNWAY ONE

Thara Vidyaratne

September 3, 2014

Events and Runways, Fashion, MSFW

For the first designer runway of MSFW, the couture-titled show's overarching theme was definitely new romantic (even down to the music, with Joy Division's Love Will Tear Us Apart serving as the finale...

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MAKING TIME WITH KARL LAGERFELD AND WSI

September 2, 2014

Events and Runways, Fashion

Proving that there is not much (if anything) he can't do, Karl Lagerfeld has expanded his fashion empire into stunning timepieces, and earlier this week, the brand new WSI store in Emporium Melbourne...

CHADSTONE LAUNCHES SS14 WITH A RUNWAY SHOW EXCLUSIVELY STYLED BY OLIVIA PALERMO

August 31, 2014

Events and Runways, Fashion, News, Trends

SS14 at Chadstone officially launched with a grand runway in the shopping centre's luxury precinct on Thursday night, curated by style icon Olivia Palermo. Known for a wardrobe that mixes designer and high...

OLIVIA PALERMO AND JOHANNES HUEBL ON CHADSTONE, FASHION AND THE SECRET TO MAKING THEIR RELATIONSHIP WORK

August 31, 2014

Events and Runways, Fashion, Features, News, Trends

Arguably the most fashionable couple in the world today (sorry Posh and Becks), newly weds Olivia Palermo and Johannes Huebl flew into town as part of Chadstone's SS14 launch and Icons of Style Campaign. If...

QV BUILDS A FOREST SANCTUARY IN THE MELBOURNE CBD

August 29, 2014

Arts & Entertainment, Events and Runways, Fashion, News, News, People & Parties

In a Melbourne first, QV Melbourne, has stayed true to its unique and eclectic style by building the QV Melbourne Hideaway – an enchanting woodland sanctuary complete with lofty trees, vibrant tulips, an...

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MICHELLE OF MISHA COLLECTION

August 28, 2014

Fashion, Interviews, New York Fashion Week

Michelle Aznavorian has always been destined to thrive in fashion. Working her way up from fashion student, to buyer, to sought after designer, her label MISHA COLLECTION has been going from success to...

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A FASHIONABLE FEAST WITH MR PORTER

August 27, 2014

Events and Runways, Fashion, Menswear

International designer shopping destination MrPorter.com is always synonymous with luxury, and during the annual, Audi Hamilton Island Race Week, showed why when partnered with the Charles Heidsieck...

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REMIXING A FUTURE CLASSIC

August 22, 2014

Campaigns, Fashion, Trends

Music and fashion go hand in hand, with styles and sounds working together to map out a certain point in time. Through their collaboration, The Reissue Project, record label Future Classic and le coq...

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OROTON REIMAGINES THEMSELVES IN EMPORIUM MELBOURNE

August 22, 2014

Fashion, Store Guide

Oroton is defined by its relaxed, modern Australian approach to luxury, and now in their latest flagship store in Emporium Melbourne, they've translated their iconic pieces into a stunning showroom....

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TALKING BOHO LUXE, BOTANTICALS AND BUGS WITH ALISON CHOW FROM COCO RIBBON

August 21, 2014

Behind The Seams, Fashion, Interviews

Counting style icons Poppy Delevigne, Sienna Miller and Elle MacPherson as fans, Coco Ribbon is the bohemian label everyone is falling in love with. We caught up with founder Alison Chow to find out about...

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GET YOUR LATEST LOOK AT THE NEW SUPERGLUE STORE AT EMPORIUM

August 21, 2014

Fashion, News, Uncategorized

Melbourne has a new lifestyle destination, the Superglue store at Emporium, where you'll find the latest on-trend fashions for both men and women. The new Superglue flagship store is a state of the art...

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CALVIN KLEIN UNDERWEAR UNZIPS ITS NEW STORE AT EMPORIUM MELBOURNE

August 21, 2014

Events and Runways, Fashion, Store Guide

Emporium Melbourne is quickly becoming the ultimate destination for shopping in the CBD, so it only feels right that iconic brand, Calvin Klein have opened their largest Calvin Klein Underwear store within...

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ERIN HEATHERTON AND JORDAN STENMARK SNUGGLE UP FOR 189

August 18, 2014

Campaigns, Fashion, News, Uncategorized

The Strand Arcade unveil the latest volume of their beloved paper 1891, to launch Spring/Summer 2014 and honour the remarkable retailers whose expertise and authentic know-how has been a signature of...

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JOSH GOOT CLEARANCE SALE

August 18, 2014

The much anticipated Josh Goot Melbourne clearance sale is back. With up to 75% off past season Autumn/Winter 14 collection, there's no better time to update your wardrobe! Date: Wednesday August 20 –...

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MISSONI GET CONNED

August 17, 2014

Campaigns, Fashion, Trends

Street wear legends Converse have once again teamed up with iconic fashion house, Missoni, to debut its Fall 2014 Converse Chuck Taylor All Star Missoni collection, featuring Missoni’s signature zigzag...

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SEE RIRI, KARL, GHESQUIERE AND ELLERY AT MSFW 2014

August 17, 2014

Events and Runways, Fashion, Fashion Week, MSFW, News

One of the highlights of the Melbourne Spring Fashion Week (MSFW) Calendar is ACMI's Fashion on Film series which features a selection of exclusively curated movies which celebrate the spirit of...

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REDEFINING A CLASSIC: Q&A WITH OPSM’S STEWART WALTON

August 14, 2014

Campaigns, Fashion, Interviews

Persol is iconic as it comes in the sunglass and optical world, with a rich history and full back catalogue, so it only seems fitting their heritage is celebrated in a capsule collection. Updating and...

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YEOJIN BAE AND EMMA BOOTH GIVE US A LESSON IN TIMELESS SENSUALITY

August 13, 2014

Behind The Seams, Fashion, Interviews

Yeojin Bae has landed the talented Emma Booth as the face of her latest SS14 campaign Timeless Sensuality. Fresh from shooting Gods of Egypt with Geoffrey Rush, Bryan Brown and Abbey Lee Kershaw, Booth's...

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UNIQLO LANDS IN SYDNEY

Jayme O'Donoghue

August 13, 2014

Events and Runways, Fashion

For those that live close by to the Macquaire Centre in North Ryde, Sydney, expect jealousy to come your way. Japanese retailer phenomenon, UNIQLO, has announced it plans to make the shopping centre its first...

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GET STUCK INTO SUPERGLUE AT EMPORIUM MELBOURNE

August 13, 2014

Fashion, Store Guide

After the success of their first flagship store in Highpoint, Glue Store is bringing their next concept store to Emporium Melbourne. The best part? You're invited to the launch event to celebrate the...

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C&M WELCOMES SYDNEYSIDERS TO ITS FIRST HOME

August 12, 2014

Fashion, Lookbooks, News, Store Guide

Since making their mark at Australian Fashion Week in 2003, Camilla and Marc have become one of the go-to labels for luxury womenswear. Brother-sister duo Camilla Freeman Topper and Marc Freeman have built...

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JULIUS MARLOW HELPS YOU PUT YOUR BEST FOOT FORWARD THIS SPRING

August 12, 2014

Campaigns, Fashion, Lookbooks, Menswear

Leaders in mens fashion footwear, Julius Marlow, have released its Spring/Summer 2014 campaign, showcasing new and stylish looks to take the modern man from day to night and work to weekend. The biggest...

VICTORIA BECKHAM TO SELL 600 ITEMS OF HER OWN CLOTHING

August 11, 2014

Fashion, News, Sale

Victoria Beckham and THE OUTNET.COM have partnered to sell more than 600 items of her clothing in aid of the charity, mothers2mothers. THE OUTNET.COM, with the support of Christie’s who valued the...

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PASTEL POWER AT COUNTRY ROAD S/S ’14

August 11, 2014

Campaigns, Fashion, Store Guide, Trends

Since it's humble beginnings in 1974, Country Road has evolved into Australia's first true lifestyle brand for women, men, children and home; and claiming it's place as one of Australia's iconic labels....

SAMANTHA WILLS LAUNCHES AFTER DUSK BRIDAL COLLECTION

August 10, 2014

Bridal, Fashion, Lookbooks, News, Wedding Hair and Makeup

From sundown into midnight, for adventures under the stars, beneath the moons whispering husk... Samantha Wills has put her magical bohemian touch on a new collection range of bridal jewellery, entitled...

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CHADSTONE BRING STYLE ICONS OLIVIA PALERMO AND JOHANNES HUEBL TO TOWN

August 10, 2014

Events and Runways, Fashion

The world's most genetically blessed couple, Olivia Palermo and Johannes Huebl are coming to town as part of Chadstone's SS14 Icons of Style Campaign. The newly married duo will be sharing their top style tips...

FINALISTS ANNOUNCED FOR THE DHL FASHION SCHOLARSHIP

August 6, 2014

DHL, the world’s leading logistics company, has revealed the finalists of its career-catapulting DHL Fashion Export Scholarship, taking three up-and-coming Australian designers a stitch closer to winning...

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ESCAPE TO LE SALON WITH AGENT PROVOCATEUR

August 5, 2014

Campaigns, Fashion, Lookbooks

There is a place of glorious excess, where the beautiful people go to bathe in champagne and lay on exotic silken cushions; where tinkling laughter rings out underneath the disco ball, and time is forgotten...

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ALEXANDER WANG DESIGNS SURFBOARDS FOR HAYDENSHAPES

August 5, 2014

The latest Cage installation at Alexander Wang’s Soho flagship store features five marble print surfboards, exclusively created by leading Australian surfboard brand Haydenshapes for this...

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MIDNIGHT BLOOM BY MAY THE LABEL

August 4, 2014

Campaigns, Fashion, Lookbooks, Uncategorized

MAY The Label encapsulates the beauty of flowers that flourish in the night with the Spring 14 collection ‘Midnight Bloom’. Draping silks in the ‘Jasmine’ and ‘Tangled’ styles are...

MATICEVSKI RESORT 2014 – ELEGANCE MEETS EDGE

August 3, 2014

Fashion, Lookbooks

Toni Maticevski's Resort girl is tough. She still has the essence of elegance fundamental to Maticevski's design aesthetic, but there is something grittier and stronger about this girl. She not only...

TALKING MENSWEAR WITH DEAN HEWITT FROM MISTER HEWITT

August 3, 2014

Behind The Seams, Fashion, Interviews, Men, Menswear, News

When it comes to womenswear, Madam Virtue have you sorted. Stocking a unique range of designer, archival and vintage pieces, as well as their own eponymous in-house label, they have dressed some of the...

ARE YOU AUSTRALIA’S NEXT CURVY COUTURE MODEL?

August 3, 2014

Simone Pérèle, one of the world's premiere lingerie labels which celebrates women of all shapes and sizes, has once again teamed up with BGM Models and Cosmopolitan Magazine to launch its third annual...

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A MATCH MADE IN STREETWEAR HEAVEN: VANS x STÜSSY

July 31, 2014

Campaigns, Fashion, Trends

This season, Vans and Stüssy have joined forces to create a unique capsule collection, available exclusively at General Pants Co. . As a tribute to their roots in skate and street fashion, Vans and Stüssy...

MR PILCHER x MR PORTER

July 30, 2014

Fashion, Interviews, Menswear

Mr Porter, Net-a-Porter's handsome other half, meet another Mr, Mr Lincoln Pilcher, to be exact, in the latest issue of The Journal. In a shoot and interview with the online menswear style destination,...

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MISSONI FOR TARGET TO LAUNCH OCTOBER 8

July 30, 2014

Campaigns, Fashion, Lookbooks, News, Uncategorized

Target Australia has announced it is partnering with iconic Italian design house, Missoni, to deliver its biggest-ever designer collaboration to Australian stores on October 8, 2014. The...

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WHY DENHAM IS A MUST FOR DENIM

July 29, 2014

Campaigns, Fashion, Menswear, News

Internationally renowned denim expert, Jason Denham, has brought his jean's empire to Australia with the Denham pop-up store at The Emporium. Featuring a tried and true religion of "convention prevents...

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FASHION’S NEXT BIG THING – MEET CHATENYA MITTAL

Thara Vidyaratne

July 29, 2014

Behind The Seams, Fashion, Interviews

First making waves at the 2012 London Fashion Week with his A/W collection 'Amalgamation', up-and-coming talent Chatenya Mittal is a name to watch on the designer scene. His work has been described as...

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CONVERSE CREATE THE MUST HAVE FESTIVAL FOOTWEAR

July 28, 2014

Campaigns, Events and Runways, Fashion, News

Converse and music have always been intimately linked, and now, they've created the perfect shoe for winter music festivals; introducing the Fall 2014 Converse Chuck Taylor All Star Rubber! Made for...

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ASHLEY HART HELPS MSFW CELEBRATE 20 YEARS

July 27, 2014

Events and Runways, Fashion, MSFW

Wednesday morning, Lord Mayor Robert Doyle launched the 20th Melbourne Spring Fashion Week program and officially welcomed the MSFW ambassador for 2014, internationally acclaimed, Melbourne-born...

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SABA x ROGER DECKKER

July 27, 2014

Campaigns, Fashion, Lookbooks

Saba has long been a label that consistently turns out artful campaign imagery, and for their Spring/Summer 14-15, they've brought on board acclaimed fashion photographer, Roger Deckker. Reflecting a...

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CARRERA AND JIMMY CHOO LAUNCH CAPSULE MEN’S EYEWEAR COLLECTION

July 25, 2014

Fashion, Lookbooks, Menswear, News

Carrera and Jimmy Choo have announced the launch of an exclusive capsule collection of Carrera by Jimmy Choo sunglasses for Men, following the success of the Carrera by Jimmy Choo Women’s capsule...

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VIKTORIA AND WOODS CREATE A ‘RAPTURE’ FOR SS14

July 25, 2014

Fashion, Lookbooks

Viktoria and Woods have shot their Rapture SS14 collection with emerging model Matilda Dodds, photographer Stephen Ward and styling by Mark Vassalo. The label has been going from strength to strength,...

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STREET STYLE AT PARIS HAUTE COUTURE FASHION WEEK 2014

Thara Vidyaratne

July 24, 2014

Fashion, Fashion Week, Haute Couture Fashion Week, Street Style and Style Icons

From knee-highs to Van Gogh’s ‘Starry Night’,we bring you the top trends from Paris Haute Couture Fashion Week 2014. Age of Aquarius Many took to the streets wearing pieces that paid homage to...

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KEEPING TIME WITH SEIKO AND NOVAK DJOKOVIC

July 24, 2014

Campaigns, Fashion, Menswear, News

Last Monday, Novak Djokovic won his second Wimbledon title, and it also served as the debut for his new Limited Edition Seiko Astron GPS watch as he collected the trophy. You can see the similar luxury...

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A BLOGGERS BREAKFAST WELCOMES LULULEMON TO THE EMPORIUM

July 21, 2014

Events and Runways, Fashion, Store Guide

When Lululemon first opened its doors in Australia, the first store was right here in Melbourne and now, the cult favourite yoga/workout label is the latest brand to move into the fantastic Emporium...

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BARED FOOTWEAR: A REVOLUTION IN FIT AND FUNCTION

July 20, 2014

Campaigns, Fashion, Menswear, Trends

Anna Baird and her team at Bared Footwear (aptly titled after her very own surname) provide a quality product and service in fitting you with a pair of shoes that ticks both style and comfort,...

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ARE YOU THE NEXT FESTIVAL MUSE?

July 18, 2014

Campaigns, Fashion, News

THE ICONIC has joined forces with cult festival fashion brand Hunter at this year’s Splendour in the Grass. A first for both brands in Australia, festivalgoers will be able to pre-order a pair of...

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LIFEWITHBIRD’S DIGITAL EDITION

July 18, 2014

Campaigns, Fashion, Lookbooks

During recent travels, LIFEwithBIRD designers Bridget McCall and Nicholas Van Messne discovered several perfumeries, and experienced the power of combining multiple sensory elements and layers that work in...

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BONDS LAUNCHES SUMMER WITH STUNNER KELLY GALE

July 16, 2014

Campaigns, Fashion, News

Exotic beauty and international model Kelly Gale has signed up with BONDS as the brand’s Youth Ambassador and face of Hi Bikini for Summer 2015. The iconic brands new ‘Hi-Bikini’ range...

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MIRANDA KERR EMBODIES SWAROVKI’S MULTI FACETED WOMAN

July 10, 2014

Behind The Scenes, Campaigns, Fashion

Swarovski mixes light, sparkle, and glamour to create its signature style that is instantly covetable. A brand synonymous with modernity, Swarovski caters for today’s multifaceted woman who always wants...

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GINGER & SMART SS14, A COLLECTION INSPIRED BY DUALITY

July 9, 2014

Fashion, Lookbooks, News

Dualism SS14 has a clear message: the Ginger & Smart woman is multilayered and spirited. This is the strength of her allure. Ginger & Smart's SS14 collection is inspired by the double exposure...

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GET SCULPTURAL WITH DION LEE RESORT ’15

July 9, 2014

Campaigns, Fashion, Lookbooks

Since 2008, Dion Lee has been continuously offering the fashion set amazing and intricate pieces, and his Resort '15 collection is no different. The collection this season maintains Lee’s precision...

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MANIA MANIA LANDS STYLE ICON JULIA RESTOIN ROITFELD FOR THEIR LATEST CAMPAIGN

July 8, 2014

Fashion, Lookbooks, News

After the success of their last campaign featuring international modelling sensation Lindsey Wixson, Mania Mania have cemented their status as the accessory brand to watch, by landing style icon Julia Restoin...

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GET DESIGNER ON A DIME WITH SWAYY

July 7, 2014

Fashion, Store Guide, Trends

Classy to chic, stylish to sassy, gorgeous to glamorous. We all need a little designer something in our wardrobes and now with the launch of SWAYY, Australia’s newest pre-owned luxury destination, it's...

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IT-BRIT CARA DELEVINGE ANNOUNCED AS THE FACE OF JOHN HARDY

July 5, 2014

Campaigns, Fashion, News

She's the hottest name in fashion, and fresh from fronting campaigns for YSL and Burberry, IT-Brit Cara Delevinge has been announced as the new face of Bali-based sustainable brand John...

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REFLECTIONS BY NOBODY DENIM

July 3, 2014

Campaigns, Fashion, News

Nobody Denim's 2014 spring collection has been described by its creators as “redefining the wardrobe with strong, clean silhouettes”. Reflections is the perfect balance of structure versus destruction,...

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GET READY FOR THE FESTIVAL SEASON WITH STYLEBOP

July 3, 2014

Campaigns, Fashion, Lookbooks

As the 2014 international music festival season gets underway, and locally is just around the corner, stylebop.com has just unveiled their annual Festival Capsule Collection. Inspired by destination...

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PHARRELL REVEALS NEW ECO FRIENDLY DENIM COLLECTION

Jayme O'Donoghue

July 2, 2014

Fashion, Lookbooks, Menswear, News, Uncategorized

G-Star Raw and Pharrell Williams. You can't get a much cooler combination. Both known for being on the edge of all things hip, modern and cutting edge, the brand and mega star...

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FASHION TRADE – UPDATE YOUR WARDROBE AND SAVE THE ENVIRONMENT

July 1, 2014

Country Road has once again teamed up with the Australian Red Cross for a unique campaign designed to reduce its impact on the environment. Launching today, the five day Donate Clothes to Win campaign is part...

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LOVER BRINGS THEIR SALE TO MELBOURNE

June 30, 2014

One of Australia's favourite labels Lover, is hosting a jumble sale in Melbourne. With up to 75% off its most popular collections, don't miss this must visit event to get your hands on some of Lover's...

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SUIT YOURSELF WITH OSCAR HUNT

June 30, 2014

Fashion, Lookbooks, News

There’s a new standard in suiting at Oscar Hunt, and the bar for bespoke suits has been raised. In addition to their classic silhouettes and tailor made fits, renowned French fabric manufacturer, Dormeuil...

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SUMMER NOIR BY LE SPECS

June 30, 2014

Campaigns, Fashion, Lookbooks, News

Inspired by the intoxicating allure of neo noir femme fatales, Le Specs offers a collection for Summer 2014 that celebrates feminine power and dark masculinity. It may be winter, but that...