VAMFF 2014 DAY 2 STREET STYLE
Images by Jacob...
STRATEAS CARLUCCI WIN THE TIFFANY & CO. NATIONAL DESIGNER AWARD AT VAMFF
The Virgin Australia Melbourne Fashion Festival (VAMFF) yesterday announced Peter Strateas and Mario-Luca Carlucci of Victorian based label, STRATEAS.CARLUCCI as the winner of Australia’s most prestigious...
VAMFF 2014 DAVID JONES OPENING RUNWAY SUPPORTED BY VOGUE AUSTRALIA
The opening night of the Virgin Australia Melbourne Fashion Festival always brings with it palpitating excitement. As Melbourne's fashion elite mix with A listers and consumers alike, no one is ever quite sure...
VAMFF 2014 DAY 1 STREET STYLE
Images by Wanda Chin and Jacob...
LIFE WITH STYLE – CHADSTONE PRESENTS THE HOTTEST AW14 TRENDS
As the cooler weather approaches it's time to get your wardrobe sorted. To help get you nail the trends this season, Chadstone the Fashion Capital are presenting a series of fashion events designed to...
SHOW YOUR COLOURS
Ahead of the official start of Virgin Australia Melbourne Fashion Week , the city has been ramping up with lead in events and for the very first time, Melbourne's west has been added to the extensive...
MICHELLE JANK WORKS HER MAGIC FOR THE STRAND
Talented Australian creative Michelle Jank, has leant her talents to The Strand Arcade, curating the second edition of their 1891 seasonal paper. Featuring one of the hottest models of the moment,...
IMMORTALIA BY MANIAMANIA
Having developed a cult following for its signature brand of mystical adornment, Maniamania is creating alchemy with its magical touch to fine jewellery. Immortalia by Maniamania reveals a new...
CAPTURE BEAUTY CAPTURE STYLE – VOTE FOR YOUR FAVOURITE FINALIST AND WIN!
Voting has now begun for Gusto & Elan's 'Capture Beauty Capture Style' Fashion Photography Competition! After much deliberation, the top 9 finalists have been chosen, and it is now up to you - our...
GET YOUR DRINK ON AT THE REKORDERLIG LOUNGE AT VIRGIN AUSTRALIAN MELBOURNE FASHION FESTIVAL
The most fashionable place to be seen outside of the Virgin Australia Melbourne Fashion Festival is the Rekorderlig Fashion Lounge at Central Pier, Docklands from 17-23 March 2014. Drawing on...
GET YOUR FASHION WEEK FIX WITH NORTHLAND
VAMFF is just around the corner and Couturing are excited to announce that we are one of the fashion commentators teaming up with Northland Shopping Centre, official supporting partner of VAMFF to bring you...
I DREAMED OF AFRICA
Fashion giant ASOS have never been one to shy away from a collaboration, and this time, the collaboration is about more than just style. The long awaited ASOS AFRICA capsule collection has just landed on...
AJAK DENG RETURNS TO VAMFF FOR RIVER ISLAND AND THE ICONIC
Launching on Friday 21st March at the Virgin Australia Melbourne Fashion Festival (VAMFF), Australian shoppers can experience River Island brand like never before. A Melbourne first, the innovative...
FROM PARIS FASHION WEEK WITH LOVE
Paris Fashion Week 2014 showed some of the most brilliant, humorous and inspired clothes of the entire fashion season. What appeared throughout Paris Fashion Week was a juxtaposition of fun, sassy and...
BY JASMIN INSPIRED BY THE ETERNAL WANDER
Fashion and travel blogger Jasmin Howell's blog Friend In Fashion has taken her to all corners of the globe. From the sunny islands of Greece, to the coat of Rio De Janerio and the bustling streets of New...
FASHION MEETS COFFEE: MICHAEL LO SORDO COLLABORATES WITH LAVAZZA
Melbourne is renown for it's love of coffee so to celebrate the up-coming VAMFF, it seems only fitting that sponsor Lavazza teams up with one of Australia's most exciting fashion designers, Michael Lo...
NICOLE TRUNFIO HERALDS A NEW DIRECTION FOR QVB
Since winning the Australian version of Search for a Supermodel, Nicole Trunfio's career has gone from strength to strength. Modelling for some of the world's most recognisable fashion brands such as...
CELEBRATE A SEASON OF STYLE WITH CHADSTONE
It's a big season of fashion for Chadstone, and what better way to celebrate than with a series of runways, designer forums, workshops and VIP events. After the success of its previous campaign...
H&M AUSTRALIA: WHAT YOU NEED TO KNOW
Swedish giant H&M is the latest overseas retailer to come to our fashion loving shores. Launching in April in Melbourne followed by Sydney in 18 months, H&M is also bringing with it, its COS brand....
WIN TICKETS TO VAMFF 2014 WITH NORTHLAND SHOPPING CENTRE
Want to see some of Australia's best designers on the runway at VAMFF? Northland Shopping Centre are giving you a once in a lifetime chance to win tickets to the VAMFF David Jones Opening Event supported by...
THE FUTURE OF FASHION – VAMFF LAUNCH THE 2014 NATIONAL GRADUATE SHOWCASE
Gathered in South Yarra’s iconic and beautiful Como House Grand Ballroom, a selection of fashion media and emerging designers are shrouded in both beauty and history. Virgin Australia Melbourne Fashion...
DULUX AND VAMFF REVEAL COLLABORATION WITH GORMAN AND ROMANCE WAS BORN
As an Event Partner of the 2014 Virgin Australia Melbourne Fashion Festival (VAMFF), Dulux will activate on-site at Central Pier, Docklands with an appearance by the official Dulux dog from March 17-23 and the...
VIRGIN AUSTRALIA MELBOURNE FASHION FESTIVAL (VAMFF) FASHION FILM SERIES LAUNCH
On Thursday night on the rooftop of the Emerald Peacock bar, an assortment of Melbourne's well-heeled fashion collective mingled with creatives and film makers to celebrate the launch of the Virgin...
FROM PARIS WITH LOVE
With her striking looks, the result of her exotic heritage, Melbourne girl Paris Roberts has risen to the coveted title of It Girl. Recently relocating to New York, where she is represented by prestigious...
LONDON FASHION WEEK 2014
Having studied at a fashion school in London for six months, London Fashion Week is the fashion event I most look forward to. During the week, designers present sassy, innovative and just plain cool...
INVEST IN YOUR WARDROBE AT THE CARLA ZAMPATTI SALE
Invest in your wardrobe at the much anticipated Carla Zampatti sale. Chose from Summer 2013 stock, past seasons and samples as well. With up to 70%, there is no excuse no to pick up a bargain or...
LE SPECS X ORACLE FOX
The enthusiasm of the 90s California grunge movement inspires a fiery effervescence that permeates Paradise, the autumn winter 2014 collection from Le Specs. Tasked with softening the...
POP IN AND FALL IN LOVE WITH SKIN AND THREADS
Everbody likes to show some skin, especially in cult favourite label, Skin and Threads. To celebrate the new AW14 collection “Love Story” dropping in store, and to bridge the wait until the new...
RUN DON’T WALK TO ELLERY’S SAMPLE SALE
Looking to update your wardrobe? Good news. The much anticipated Melbourne Ellery sample sale is coming. Grab yourself a piece of this cult Australian label at amazing prices. You really don't need an excuse,...
WHO IS THE BOY WONDER FROM DOWN UNDER?
At the age of only 27, with his attraction to industrial textiles and sharply structured tailoring, it seems a certain designer has the fashion world in a frenzy. Dion Lee has been continuously thrilling...
COUNTRY ROAD CELEBRATES 40 YEARS OF MODERN AUSTRALIAN STYLE
This year Country Road celebrates 40 years of modern style as Australia’s most loved lifestyle brand. Since opening its doors in 1974 the brand has stayed true to the values from which it was...
BOO WHO? BOOHOO!
Do you have a clue about Boohoo? Since launching in 2006, the self-proclaimed '24-7' fashion hotspot has fast become every well-dressed woman's best friend (and man's best friend, with menswear launching...
FOODIES REJOICE THE MELBOURNE FOOD AND WINE FESTIVAL IS HERE
The Melbourne Food and Wine Festival (28 February to 16 March 2014) now in its twenty second year is considered the premier culinary event of the year with activities and events featuring some of...
MYER AW14 WHAT THE STARS WORE
The stars came out to celebrate the launch of Myer's AW14 runway show on Thursday in Melbourne's Mural Hall. CLICK HERE TO SEE COUTURING'S MYER AW14 RUNWAY COVERAGE CLICK HERE FOR A BEHIND THE SCENES...
FROM RUSSIA WITH LOVE – MAN AW14
Inspired by the romance of Russia, MAN presents a bold and opulent collection for autumn winter 2014. Channelling the innate style of the federation’s fashion new guard, From Russia with Love is...
NYFW14 THE TRENDS YOU NEED TO KNOW NOW
This year New York Fashion Week was set amongst the cold, blizzards and artic freeze temperatures. Yet, the fashion elite were still on cue, never wavering from looking like they stepped straight out from...
GIRL’S STAR ZOSIA MAMET COVERS ASOS MAG
Looking very un-Shoshanna like, Girls star Zosia Mamet fronts Asos Magazine's January edition. Styling herself for the editorial, Mamet's personal style seems to be the opposite of the prim and proper...
A DAY IN THE LIFE OF VIOLETA TENTOMAS
For many off us, we switch off once we leave the office, however, fashion designers often keep working, often getting up early and working long into the night. While fashion might seem like a glamourous...
SAMBAG EXPANDS APPAREL RANGE FOR AUTUMN 2014
Sambag's AW14 collection packs a sartorial punch, featuring easy elegant staples the brand is fast becoming known for. Designer Sam Wagner has imbued each piece with a sense of effortless luxury,...
CAPTURE BEAUTY CAPTURE STYLE FASHION PHOTOGRAPHY COMPETITION
Calling all avid shutter-bugs! If you've got the knack of capturing the true essence of couture, this is an opportunity not to be missed. Gusto and Elan are launching their annual fashion photography...
SARTORIAL SYNERGY – MAURIE & EVE TO JOIN GENERAL PANTS CO.
Celebrated Australian womenswear label, Maurie & Eve, are set to join the ever expanding portfolio of brands on offer at General Pants Co- the perfect fashion fusion. Revered for their selection of...
MAKE THE STREETS YOUR RUNWAY: BEST STREET STYLE FROM NYFW
We love pouring over the designer presentations each fashion week, and during New York Fashion Week, the couture didn't stop at the end of the runway. For editors, PR mavens, and girls about town, the cold...
ROSES ARE RED VIOLETS ARE BLUE… OUR VALENTINE’S DAY EDIT HAS SOMETHING FOR YOU
Single, taken or "complicated", we fashion junkies see Valentine's Day as the closest holiday on the calendar to Christmas. We're happy with flowers and we're partial to a choccie, but the Couturing...
RECORD ON A HIT SINGLE THANKS TO BEN SHERMAN AND ART VS SCIENCE
Ever wanted to record on a hit single with one of Australia’s most popular dance acts? We thought so. Open Studio presented by Ben Sherman is a fully functional recording studio in the heart of...
STYLE & CO: TAMIKA RUDD OF CO. BY COTTON ON
Every woman needs her wardrobe staples, just ask Tamika Rudd, head designer of Co. by Cotton On. The latest collection is made up of key pieces with a fresh take on denim, crisp white shirts, colourful...
EVA LONGORIA TO ATTEND THE MELBOURNE FASHION FESTIVAL WITH L’OREAL PARIS
Eva Longoria, actress, model and L'Oreal ambassador, will be attending this year's Virgin Australia Melbourne Fashion Festival (VAMFF) as a guest of L'Oreal Paris. Longoria will attend the festival in...
BODY MAPPED ART: THE NIKE TIGHT OF THE MOMENT
Nike has always strived to be innovators in mixing fashion to their performance wear, and have taken it to the next level with their Nike Tight of The Moment collaboration with Japanese artist Yuko Kanatani....
FASHION X ART : LE SPECS X CRAIG AND KARL
Looking left of centre, Le Specs explores the art world partnering with pop culture creatives Craig & Karl for an exhilarating collaborative collection. Like-minded willingness to push...
FASHION FOR A CAUSE: KAREN WALKER TEAMS UP WITH THE UNITED NATIONS
Karen Walker Visible is a new campaign that aims to highlight, celebrate and acknowledge. This season, Karen Walker is working with the United Nations’ ITC Ethical Fashion Initiative to create...
THE COUNTDOWN BEGINS – VAMFF LAUNCH THEIR 2014 FESTIVAL PROGRAM
An intimate gathering of Melbourne's well-heeled fashion media found refuge from the banality of Monday morning at Cumulus Up. Sipping coffee and nibbling on danishes, Virgin Australia Melbourne Fashion...
UNITED BY STYLE – DULUX X VAMFF
Dulux is proud to announce the return of the ground-breaking ‘United by Style’ project that sees Australia’s leading paint specialist partner with fresh and innovative Australian fashion design...
VAMFF ANNOUNCES THE FINALISTS FOR THE 2014 TIFFANY & CO. NATIONAL DESIGNER AWARD
The Virgin Australia Melbourne Fashion Festival is thrilled to announce Tiffany & Co. as Principal Partner of the nation’s most prestigious and highly regarded award for emerging talent in...
BALMAIN HITS THE OUTNET.COM
THE OUTNET.COM has just received a drop of highly anticipated Balmain pieces- high end designer pieces at a fraction of the price. Under the creative control of Olivier Rousteing, Balmain has become...
BEAT THE BACK TO WORK BLUES WITH DAVID JONES
For many of us the holiday season is well and truly over. Despite the weather suggesting we should be at the beach rather than sitting behind a desk, the unfortunately reality is, many of us are stuck in...
MOSS IS BOSS
Celebrating her birthday earlier this month, Kate the Great has pulled of endless decades of glamour and style. It’s hard to believe its possible to look this good at forty, but who better to pull it off...
VAMFF 2014: MODEL CASTINGS
Fresh, new and exciting is how CEO Graeme Lewsey explained the new model talent at the annual runway model castings. 11am at Malvern Town Hall welcomed over 150 hopeful models lined up in eagerness to be...
HOUSE OF WARIS RARE X NET-A-PORTER
NET-A-PORTER.COM is set to unveil House of Waris RARE - a collection of handcrafted treasures from around the world curated by the brand’s Global Explorer, Waris Ahluwalia. The collection will be...
MEN’S FASHION WEEK STREET STYLE GALLERY
Men's fashion is about so much more than just suits. After a week dedicated to directional, classic and boundary pushing menswear, Couturing takes a look at a new breed of trendsetters on the streets of...
LOVER JUMBLE SALE
The time has come! Cult favourite label LOVER will be holding their big annual Jumble Sale this week, with up to 75% past collections, archived pieces, swimwear, and one-off samples. If you aren't savvy...
ELLERY PRE FALL 2014 LOOKBOOK
Kym Ellery's debut pre fall line is luxe on every level. In a lookbook starring IMG's Astrid Holler, we see unexpected volume in trumpet sleeves, a deep purple maxi and an oversized mauve coat. We see...
VAMFF 2014: HAIR AND MAKEUP REVEAL
Leading beauty professionals from L’Oréal Paris and L’Oréal Professional flew into the L’Oréal Head Office on Thursday to reveal the hair and make-up looks set to appear on the Virgin...
RICCARDO TISCI X NIKE
Needing to get back into the gym, but uninspired with your workout options? Now you have no excuses. Givenchy creative director and style savant, Riccardo Ticsi has just announced he will be collaborating...
BE A PART OF BEN SHERMAN X ART VS SCIENCE
Collaborations within fashion have always been welcome - Versace x H&M, Stella McCartney x Adidas, Christopher Kane for Topshop - but for the first time, you can be involved in shaping the...
GAP DENIM- HOW DO YOU BLUE?
To celebrate 40 years as the global leader in denim, heritage brand Gap has launched the How Do You Blue competition. How Do You Blue is about being you truest self and comfortable in your own...
TOME ONLINE SALE
Infinite wearability, minimalism and clean lines- TOME is a Couturing favourite and an it-girl's go-to. For all those looking to spend that little bit of left over Christmas money they have, the perfect...
2014 JEEP PORTSEA POLO – THE PERONI NASTRO AZZURRO VIP MARQUEE
The 2014 Jeep Portsea Polo lived up to its reputation as one of the most unique events on the Melbourne social calendar with action, sport and fun in the picturesque Port Nepean National park. The...
MARA & MINE FOOTWEAR
For shoes with substance, style and a fun-loving personality, Mara & Mine is the ultimate collection of wearable, on-trend shoes for the modern day Imelda. Fashionable, unique, stylish and...
PUMA X ASOS
After the success of two menswear capsule collections, cult favourite shopping site ASOS have collaborated with heritage sportswear label PUMA to create their first womenswear collection launching this...
5 THINGS THAT MAKE A SHOE COMFORTABLE
Ever wanted to know what makes a comfortable shoe? Men - we are often under looked as needing comfort and style; "you're a man, have you ever tried wearing heels - you don't know this kind of...
CRUSH 2014 WITH MARIA SHARAPOVA AND NIKE
After the decadence that is the festive season, it's time to get fit! Tennis pro and long term Nike collaborator Maria Sharapova is making getting back into workout mode easier with her new workout, 2014 New...
RINGING IN THE NEW YEAR AT TOGETHER NYE 2014
After debuting in 2012/2013, Melbourne's most glamourous New Years Eve party, Together, returned in spectacular fashion for it's sophomore year at one of Melbourne's most exclusive venues,The Deck at The...
SASS & BIDE PRE FALL 14
Pitting modernity against naturalism, Sass & Bide's debut pre fall offering screams cosmopolitan chic - fitting, given the Australian designer duo have recently opened their first international...
GUESS MENSWEAR LAUNCHES IN AUSTRALIA
For the first time, GUESS Mens collections will be available on GUESS.com in Australia, beginning with the release of the Fall “Vintage Americana” collection this month. Established in...
2013 FASHION YEAR IN REVIEW
L to R: Cara Delevingne, Marc Jacobs, Louis Vuitton A/W 2013 , Saint Laurent A/W 2014 As we all are getting back into routine after celebrating the beginning of a new year, it seems appropriate to look...
LIMEDROP POP-UP STORE LAUNCH
As the weather gets warmer, the drinks get colder, and the people start shopping. Local fashion brand, Limedrop launched their pop up shop in the heart of Melbourne Central just in time for Christmas. As...
MATICEVSKI SUMMER 14 READY-TO-WEAR
An Exaggerated Interpretation Toni Maticevski's designs are all about flattering the female form. His Summer 2014 ready-to-wear collection focuses on putting a modern twist on traditional notions of...
RESORT STYLE WITH DAVID JONES
Summer is here, which means hot days and balmy nights. It’s the perfect excuse to don flowy dresses with relaxed silhouettes, which will have you feeling comfortable and stylish in the heat. This season,...
VANISHING ELEPHANT SPRING/SUMMER SALE
The Christmas sales frenzy has just begun, and if your Christmas stocking was lacking something more unique this year, Vanishing Elephant is offering a sale on all pieces from their Spring/Summer 2013...
PARTY STYLE WITH DAVID JONES
The party season is well and truly upon us and while you are working out how to balance your social calendar and be in two places at once, one of the hardest things to work out is what to wear to each...
ELIZABETH JEAN LAUNCH
Last week, lovers of fine jewellery were invited to a special VIP shopping night hosted by Elizabeth JEAN, to view and purchase from their latest 2013/14 collection. Featuring beautiful minimalistic designs,...
WRANGLER’S FESTIVAL CAMPAIGN
Looking for another reason to love the festival season? Wrangler have just launched their festival collection, wrapping you in a psychedelic realm of acid wash and vivid shades of denim...
RYAN STORER LAUNCHES ON NET-A-PORTER.COM
Australia’s newest jewellery darling Ryan Storer has just landed at NET-A-PORTER.COM. Founded in 2012, Storer’s clean, crisp aesthetic has effortlessly captured the zeitgeist of fashion’s current...
KALLISTI BY MARIO SCHWAB FOR ASOS
Marios Schwab returns, empowering women through fashion in his Kallisti lingerie line for ASOS. It embodies the essence of the classic beauty merged with the modern woman, as illustrated throughout the...
THE BONDS ONESIE
Iconic Australian brand BONDS has added a fashionable twist to Sleep with a range that works across the whole family. Fun, comfortable and stylish, this 40-piece range is best showcased by BONDS very...
FREE PEOPLE PRESENTS: THE CABIN
Free People have become well known for their video campaigns, a creative way of showcasing their latest collection, while exploring the concept of love from different angles. For their December catalogue,...
COUNTRY ROAD CHRISTMAS CAMPAIGN
Christmas can often be a stressful time of the year. Not only do you have to run around to events, but you have to work out what to buy for friends and loved ones. This year, not only do Country Road...
LAND’S END STORE SYDNEY SALE
LAND'S END STORE will be holding their end of year sale, starting this Saturday. Details are as follows:LAND'S END STORE SALE ALL CURRENT SEASON STOCK UP TO 50% DESIGNERS INCLUDE BALMAIN, CELINE,...
RUPERT SANDERSON FOR ANTONIO BERADI EXCLUSIVE TO NET-A-PORTER
The couturier Antonio Berardi and British shoe-maker Rupert Sanderson are proud to announce Rupert Sanderson for Antonio Berardi – a collection of 3 evening wear shoes exclusively available...
INTERVIEW WITH EUGENIE MEEKER OF !!!!!
The brain-child behind !!!!! (Five Exclamation Marks), Eugenie Meeker has already set herself as a name to watch in the Melbourne fashion scene. Meshing psychedelic fantasy with a sprinkle of unicorn...
PETER MORRISSEY
Peter Morrissey is a name synonymous with style. After 31 years in the industry, he continues to innovate, inspire and create amazing pieces that are covetable additions to any wardrobe. Having recently...
LARA BINGLE X CO BY COTTON ON
Quintessential Aussie babe Lara Bingle and Cotton On have teamed up for the latest CO by Cotton On collection. The diffusion line, creating more fashion forward pieces, launched online last week and the...
HOLIDAY DRESSING WITH J.CREW
The holiday season is almost here which means no more stuffy suits and boring workwear, you can dress like everyday is the weekend! To help get you through the festive season, we have teamed up with J.Crew...
FESTIVE SEASON STYLE WITH DAVID JONES
Christmas is just around the corner, which means two things to me, parties and present shopping! I don't know about you, even though I have a wardrobe overflowing with clothes, there never seems to be...
SPENCER OUTLET CENTRE LAUNCH
Across from Southern Cross Station, the Spencer Outlet Centre boasts some of the CBD's best shopping on a budget, and this past Thursday celebrated their relaunch under new management, and new additions...
DION LEE’S FOUR SEASONS
Sun, hail, rain, shine; these monosyllabic, almost onomatopoeic terms reflect the perfect sleekness of the styles played out in Dion Lee’s latest collection 'Four Seasons'. The accolades continue to pour...
VIRGIN AUSTRALIA MELBOURNE FASHION FESTIVAL LAUNCH
See.Feel.React Last week marked the official launch of the 2014 Melbourne Fashion Festival. Next year's festival sees new naming rights partner Virgin Australia come on board to support the Festival,...
HOW TO TAKE AN OUTFIT FROM NOW TO WOW
Summer is the perfect time for new beginnings, resolutions and changes in lifestyle and sometimes apparel. The easiest way to switch it up this summer is with the aid of some fabulous statement accessories....
INTERVIEW WITH SQUARE HEART THE LABEL
Paying homage to natural landscapes and the female form, Square Heart is an up-and-coming, home-grown label that is set to take the world by storm. Couturing writer Thara Vidyaratne sits downs with...
POLO IN THE CITY
Melbourne turned on the weather yesterday as crowds flocked to Albert Park for the annual Paspaley Polo in the City. The Guinot tent had one of the best views at the event, overlooking the middle of the...
FASHION FOR A CAUSE
After being orphaned in the 2004 Boxing Day tsunami, brothers Rob and Paul Forkan were determined to find a positive lining to their tragedy and to honour their parents. Launching Gandys 18 months ago,...