Caroline Blomst

The most fashionable place to be seen outside of the Virgin Australia Melbourne Fashion Festival is the Rekorderlig Fashion Lounge at Central Pier, Docklands from 17-23 March 2014.

Drawing on inspiration from their unique range of ciders, seasonal trends and Caroline Blomst, Rekorderlig Cider’s well renowned Stockholm Streetstyle fashion blogger, the cider brand presents the iconic Fashion Lounge as the ultimate destination to relax, discover and mingle throughout the duration of the festival.

The Rekorderlig Fashion Lounge will reveal eye catching fashion centrepieces; a collaboration with Beautifully Swedish Collective Member, Caroline Blomst. The Fashion Lounge will showcase four Australian designers’ pieces that will be individually selected by Caroline to feature on mannequins representing the four seasons. Caroline will present her seasonal style tips for fashionistas which will be projected on the Fashion Lounge wall, alongside striking imagery of the Rekorderlig Cider Ambassador and her street style for all to see. Ticket holders will also have the opportunity to sample delicious Rekorderlig cocktails and Swedish influenced canapés before and after the runway shows.

Matching the Festival’s key message of ‘See Feel React’, the Rekorderlig Fashion Lounge will entice the senses, with stunning eye-catching fashion and interior designs, and refreshing Rekorderlig Cider that will tantalise taste buds.

The Rekorderlig Fashion Lounge will be open from Tuesday 18th March until Friday 21st March from approximately 7.30pm – 9.30pm.

To purchase tickets to the Rekorderlig Cider Fashion Lounge at the 2014 Virgin Australia Melbourne Fashion Festival visit

For more information on Rekorderlig visit

About The Author

Katherine Ng

Katherine is not your typical Beauty Editor. Finance consultant by day and beauty and fashion addict at all other times, Katherine spends her hard-earned money helping the Australian and international economy with her never ending pursuit of everything pretty. A keen traveller, Katherine still holds dear her Melbourne roots with an overflowing wardrobe filled with black clothes, shoes and handbags. Katherine also has a deep love of food and wine, and you can find those adventures on instagram at @thegreedykat Email: Twitter: @kath_couturing Instagram: @kath_ng

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