Fashion

Get your wallets ready, the Big Fashion Sale is bringing its first ever Pop-up store to Melbourne! With over 50 Australian and international brands including the likes of The Row, Phillip Lim, macgraw, Acler,...

Imagery by Vienna...

Imagery by Vienna...

Fashion Christmas is here again! This time, the category is Heavenly Bodies and our favourite Met vets (and some new faces) but their best heel forward in the hopes of being smiled favourably on by Anna...

When the theme is so specific (and in the aesthetic of more than a handful of designers), how difficult is it to completely miss the dress code? A co-chair, a handful of Kardashian-Jenners, models and...

Social influencers seem to live the best lives, don’t they? Who knew a Youtube channel or a review blog could lead to jetsetting to the Maldives for product launches, being offered long term rentals on...

rpmmelbourne is a fashion concept store in Carlton featuring curated imports for him & her. Last week rpmmelbourne hosted renowned international fashion designer Birgitte Raben Olrik of Danish...

Leading Australian women’s retailer Sussan, last week launched its Autumn Winter 2018 collection at Fitzroy’s new Bentwood Café. Hosted by Gorgi Coghlan, the event showcased the stylish new collection...

First released in 1987, Nike's Air Max shoes have become one of the sportwear giant's most popular and iconic designs. Utilising a large air cushioning unit on the heel of the shoe, the Air Max has been...

When it comes to loungewear, HANA has create a luxurious collection that makes you feel great. The secret to their softer than soft fabric, is that they use bamboo fabric which has long been recognised for its...

Presented by Grazia Australia, Premium runway 7 was dedicated to the It-Girl – with luxury styling and inspiration from the fashion editorial pages of Grazia, this show brought together some of Australia’s...

Runway 6, presented by Who What Wear, was the runway of the week for trendsetters. Some of the nation's most cutting-edge labels were on show, featuring looks that were a master class in high-low dressing and...

Selected from some of the most notorious design institutions, colleges, and universities around Australia, The VAMFF National Graduate Showcase exhibits the next generation of the nation’s finest fashion...

Runway 3 of the VAMFF schedule, presented by Harper’s Bazaar, focused on sophistication, femininity and elegance in equal measure. There was a palpable goddess energy left on the runway, after every designer...

Say goodbye to your money. Zara is officially launching in e-commerce in Australia tomorrow. No more queues for the changeroom or hustling for the season's must have mules in store. Now you can get your Zara...

Premium Runway 2 brought together an eclectic group of designers showcasing a wide range of trends for the upcoming season. A post shared by VAMFF (@vamff) on Mar 6, 2018 at 8:25pm...

Premium runways at VAMFF are always a highlight, showcasing some of the very best Australian talent for the season ahead. A post shared by VAMFF (@vamff) on Mar 6, 2018 at 5:14am...

It’s arguable that fashion is most loved by Melbourne, and the opening runway of VAMFF this year was a brilliant love letter to the diverse style of the city's well heeled. Breaking their huge roster of...

Melbourne based activewear label Pant Active have released their latest artist collaboration, this time with George Rose, an illustrator, designer, typographer and very-large-scale muralist. With so many...

Champagne and Chanel are two words that are sacred on every fashion gal's lips, and this year Melbourne's Paris to Provence Festival is making our hearts beat a little faster by combing the two. From food...

Make a note, your new favourite shopping destination has arrived in Melbourne! This month, Melbourne welcomes one of UK’s most iconic retailers, Debenhams in the new luxury precinct St. Collins Lane. The...

Iconic Australian streetwear label Ksubi have partnered with hip-hop artist, Travis Scott to collaborate on a highly anticipated collaboration, embracing the rapper's signature street aesthetic and blending it...

If you're a Melbourne dweller then prepare yourself for the best news you'll ever hear on a Monday morning: Lucy Folk is hosting a sample sale. For one day only, there will be 40-60% off selected items...

Champion, pioneer of authentic athletic wear since 1919, have a long list of firsts behind them, and in another first for the brand, they have partnered with Australian sporting stars to front their...

With the marriage equality postal survey looming, one of Australia's favourite labels, Gorman has lent their support to the Yes campaign, creating a limited edition tee. Best part? They want you to have it for...

Much loved Australian label, Thurley has recently launched it's SS17 Wonderland collection, now available online and in store.   Inspired by the fantasy, escapism and decadence of Alice in...

Fast fashion juggernaut Missguided has a new member of their girl squad. The UK brand has teamed up with the iconic Barbie for an exclusively-designed 43 piece capsule collection, adding Barbie's...

Off the back of the debut range ‘The Introduction’, selling out within months of launching the brand late 2016, cult Australian label GOOD CMPNY return with their latest collection,...

Australia has no shortage of talented emerging designers, and the team at the Council of Textile & Fashion are bringing them to the forefront with their latest project - Curated Melbourne, a pop-up and...

Always running late? You're in luck, as we're giving away a stunning Collins watch (valued at $459!) from our friends at Melbourne Watch Company to one lucky reader!   Named after Melbourne's iconic...

Need an accessories refresh? We've teamed up with Elle Louise to give away a $300 voucher to one lucky reader! Established in 2011 Elle Louise, an Australian owned jewellery label, has been loved by fashion...

Duzenman, the brand child of Samantha Duzenman, is bringing customisable luxury accessories to Melbourne, with their Armadale store now open. In 2012, Samantha began her design journey in industrial...

Founded in Australia in 2015 by friends by friends Carla and Meaghan, Lunar and Storm is a women’s wear label that is contemporary, clean and tailored. Lunar and Storm items are simple yet sophisticated,...

Nike celebrates the 45th anniversary of their iconic Cortez with their latest campaign starring supermodel Bella Hadid.  The Nike Cortez, officially released in 1972, has propelled champion runners, graced...

Images shot by Vienna...

Images shot by Vienna...

Images shot by Vienna...

Images shot by Vienna...

Art meets Fashion with Wittner shoes releasing a limited edition collection. Inspired by the four seasons, in celebration of their partnership with the National Gallery of Victoria for Melbourne Winter...

It's finally fashion Christmas (and the time of year when I mutter the phrase "it's nice, but it's not on theme" more than anything else), and this year, it's all about celebrating all things avant garde,...

While awards season in the Northern hemisphere might be hibernating right now, Australia's TV night of nights gave us a much needed dose of red carpet glam, with our favourite style stars showcasing the best...

What runs through your head when you get dressed in the morning - do you dress according to what you're doing that day, for comfort, or do you dress to impress? Japanese retailer UNIQLO has posed the question...

Actress Olympia Valance is the new face of Voodoo MUSE  range and appears in the new campaign alongside fellow actress Jodi Gordon. To celebrate her new role as the face of Voodoo MUSE, we sat down with...

For savvy shoppers in the know, the Big Fashion Sale is one of the must-hit pop up events of the year, and just in time for the cooler months, Melbourne shoppers have the chance to save big on our favourite...

Thanks to Sanpellegrino Sparkling Fruit Beverages, we're going inside VAMFF and into the front row of the grand showcase featuring Camilla & Marc with Jasmin Howell of Friend in Fashion. Watch all the...

Thanks to our friends at Sanpellegrino Australia, you can get a taste of an insider’s view of fashion week, with Jasmin Howell from Friend in Fashion taking you inside VAMFF. We're at Premium Runway 3,...

Thanks to our friends at Acqua Panna, you can get a taste of an insider's view of fashion week, with Jasmin Howell from Friend in Fashion taking you inside VAMFF, starting with the Gala Runway featuring some...

  Premium Runway 3, presented by Harper's Bazaar Australia, celebrated the risk takers and style makers of Australian fashion, and even in the 30+ degree weather, managed to make it snow...

Hosted by Vogue Australia, Premium Runway 1 celebrated the namesake of the presenting magazine with strains of Madonna's Vogue inter spliced with quotes from leading fashion voices, most notably Diana...

Taking over the stunning royal exhibition building for another year, VAMFF kicked off with a bang starting off this year's festival with the Gala Runway presented by David Jones, supported by Vogue...

Celebrated US-based designer, Cynthia Rowley knows a thing or two about succeeding in business. Since beginning her line in 1988, she now rules over an empire spanning clothing, swimwear, accessories, beauty...

Step inside last night's Australian Style launch party in Melbourne, as the fashion crowd turned out in full force to celebrate  the ultimate guide to the who’s who of Australian fashion. Joined by...

After a long awards season, where one film seemed to be the front runner in all categories (spoiler alert: all but one), the Oscars finally arrived, and with it, brought a volume of great red carpet fashion....

Yeojin Bae is a name synonymous with chic, crisp tailoring and playful colour work. Her latest collection, aptly titled Engineered  has just dropped, and to celebrate, we spoke with Yeojin about the...

Great news for Alice McCALL fans! After huge international and local success last year, alice McCALL has just signed a three store deal with Westfield to open three new retail boutiques in...

A great pair of sunglasses is always a summer must-have, and Le Specs have teamed up with the W Hotel Maldives to create the perfect pair! The exclusive summer-ready style was designed for the five-star...

Spring Carnival is often touted as the most anticipated horse-related fashion event of the season, but with it's gorgeous seaside location and relaxed atmosphere, a case can definitely be made that the polo...

So Frenchy, So Chic is one of the warmer months can't miss events, and last Sunday in Werribee Park saw life's simple pleasures brought together on a Summer’s day, with life and culture celebrated in true...

Steph Barrington is the ultimate slashie - celebrated equestrian, fashion insider and lifestyle blogger - so who better to get the low down on an event that combines all three of her passions?  As this year's...

We're one week into 2017 and already awards season has begun (can you believe it?!). The 2017 Golden Globes has started off the festivities, with the years most celebrated creatives in film and television...

Great Britain's number one fashion e-tailer, Next is a leader in quality fashion (at a price point that will surprise you!) and now they are showing Australia a little bit of that famed UK high street style,...

Images by Vienna...

MADE today announced the final schedule for the inaugural season of MADE Sydney presented by Mercedes-Benz. Taking place 11-13 November, 2016 at Carriageworks in Eveleigh, MADE Sydney will be a hybrid fashion,...

Starting from humble beginnings as an altruistic blog dedicated to helping other like minded men find high quality underwear, Daily jocks has in just seven years grown into a truly innovative retailer of...

Derby Day is widely considered the most fashionable day of the Spring Racing calendar, and with the looks presented by some of our fashion faves, we can certainly vouch for that! Direct from the Birdcage, here...

Derby Day not only is the start of the Flemington Spring Racing Carnival, but is widely regarded as the most fashionable day. Maybe, but with the monochrome dress code, it's definitely the most...

Gucci hosted a private event to celebrate Gucci Garden installation at the Melbourne Collins Street store on the evening of October 27th. The exclusive in-store setup showcases an imaginary universe of flora...

The Melbourne Cup Carnival begins in earnest this Saturday with Derby Day, a day that marks a week long carnival of racing, fashion, food and fun! The Birdcage at Flemington is home to a number of marquees...

The key to great style is being able to make a trend your own, working back your favourite pieces with items you already own, love and feel your best in. For Spring Summer 16/17, we're seeing earth tones,...

Martina Sorbara of Canadian three-piece Dragonette has made a name for herself as not just a performer but a true lover of the arts, treating her relationship with the visual media with as much passion as her...

MATCHESFASHION.COM has partnered with Australian influencer Romy Frydman, of StyleMeRomy.com, for this year's Australian Spring Racing Carnival. The collaboration launched in September 2016 with a racewear...

Spring racing comes alive this season during the 2016 Spring Racing Carnival. Racegoers will be invited to ‘Sparkle in Spring’ at this year’s Yellowglen Terrace, with its latest makeover for the...

After what feels like a red carpet drought, television's night of nights brought a fashionable relief for those missing the glitz and glam of awards season. With some of our favourite style stars hitting the...

Australian label GOOD CMPNY announces its debut range, emphasizing the use of specially sourced fabrics and first class production technique resulting in durable and timeless clothing. GOOD CMPNY celebrates...

Even though the weather still is a little less than desired, With oversize paper florals standing guard along the runway, the urban bloom runway felt like spring had come a day early. Showcasing pieces from...

For the first official designer runway of the week, the MSFW Opening Gala dipped into the collections of some of Australia's best talent, pulling together a show that covered everything from gowns to...

With ambassadors like Rihanna and Kylie Jenner, Puma have solidified themselves as the uniform of the cool girl, with the latest incarnation of the brand turning out sell out cult items. As such, the Puma...

The Emerging runways are always a highlight of Melbourne Spring Fashion Week, with the focus solely on the new breed on talent the city has to offer. At this year's Emerging Collective runway, student...

Melbourne Spring Fashion Week is about to begin, transforming the city into a celebration of all things fashion, and this year, Dion Lee and The Emporium have a special treat. On August 26, a curated...

Australia’s very own global retailer Cotton On, has taken up residence alongside international fashion heavyweights with the grand opening of its latest store in Melbourne’s iconic Bourke Street...

This season, Witchery are celebrating the women who dare to run wild- and Couturing are giving you the first look at the retailer's Spring Summer 2016 campaign. Strength, spirit and freedom of...

India Rose has loved fashion for as long as she can remember. Viewing fashion as an art, India channeled her creativity into Ida Faux Fur, a collection of luxurious faux fur accessories of the absolute...

  Sisters Beth and Tessa Macgraw are on the same page when it comes to fashion, making them the perfect designer duo. Founding their eponymous label Macgraw, the designers are no strangers to late...

It's the day of the runway in our final episode of Behind Toni Maticevski. With mere hours to go before he opens fashion week with his Resort 17 collection, Toni Maticevski and his team race against the...

Melbourne's LOFFT Showroom, on of our favourite fashion destinations, is set to host their biggest ever designer warehouse sale. 9 of the very best Australian designers are on board for the fashion...

Bianca Spender comes from one of Australia's most fashionable families. With a deep appreciation for all that her mother, Carla Zampatti, has taught her about the industry, Bianca's distinct aesthetic...

When it comes to feminine, luxurious and sexy designs, Alice McCall along with her namesake label is in a league of her own. With her latest SS16 collection, Back to Light, dynamic, innovative silhouettes...

  Mere days before his Resort 17 runway, Toni Maticevski invites us into his studio as he finalises his fashion and technology collaboration with Lenovo. Following a highly successful joint venture...

Having founded their label in 2002, Genevieve and Alexandra Smart of Ginger & Smart know a thing or two about the importance of longevity and stability within the Australian fashion industry. We caught...

In Episode 3 of our exclusive video series, Behind Toni Maticevski, we follow public relations manager Prasana Lee as she navigates the politics of creating a seating chart and plans media appointments...

  Yeojin Bae is undoubtedly one of the country's womenswear masters, with her deep understanding for the female form becoming more and more apparent in each of her beautiful collections. We spoke to...

We've watched (with delight) of late as savvy fashion lovers move towards investment buys, favouring transeasonal staples over more trend-driven pieces. With that in mind, the time we once had to indulge...

As one of Australia's most celebrated talents, all eyes were on Toni Maticevski and his Resort 17 presentation as he opened Australian Fashion Week for 2016. Giving an unprecedented look in the lead up...

  Growing up in the fashion industry cemented Alice McCall's love for design, citing one of her earlier memories as sewing doll's dresses on her mother's sewing machine. After creating custom...

We know it can be tricky finding the perfect pair, but this video will help you understand how to match your face shape with the right type of eyewear. Discover all you need to know about shopping for eyewear...

    OH HEY! Win a $200 voucher to spend on whatever you want at SASS Clothing Online! We’re rewarding one lucky winner with a $200 voucher to buy anything you want! All you have to do is...

  LEHFT exist to create watches that stand out from the rest in a place where minimalism has become lost in a sea of replicated designs. Designed in Melbourne, LEHFT Watches are focused on...

We recently offered a competition where we gave away one of the exlclusive Maticevski X Lenovo tablets valued at $799. We received over 5,000 entries and knew that we had to do it all over again! After the...

Sister duo Nadia Bartel and Michelle Coppolino have well and truly established themselves as a fashionable force to be reckoned with. Having launched their online fashion mecca THE CON-NECTION last...

Singing sensation Bonnie Anderson is used to having an audience, so this brunette bombshell understands the importance of taking time away from the spotlight. Despite a deep gratitude for all the travel...