deep euphoria is the new fragrance by Calvin Klein and one of Australia’s hottest exports fronts the new global campaign. The talented Margot Robbie, in a powerful new global campaign, projects lust through various experiences and explores deep sensuality by blurring the lines between fantasy and reality behind closed doors, ultimately revealing different facets of a deep euphoria woman’s personality.
The fragrance opens with notes of cascalone and black magic rose that intertwine to create an aura of humidity throughout the entire fragrance, imparting a sultry wetness that enhances the signature sensuality. The top and mid’s bring a modern femininity and a pure quality of richness to the fragrance, and the drydown of enveloping sensual musk brings a smooth, sensual texture that is rich and undeniably sensual, immersing you deep within the fragrance, evoking warmth and pleasure.
The deep euphoria Calvin Klein bottle speaks to the youthful, modern woman who embodies femininity in an empowered way. it reinterprets the sensuality of the classic euphoria bottle by playing up the curved contours and luxurious textures with a deep aubergine color, contrasted with glossy black accents. Topped with a rectangular prism, the sculptural ellipse flacon is a work of art that is polished, yet organic, echoing the enigmatic combination of a fragrance that embodies empowerment. The bottle is housed in a glossy black carton with a diagonal beam of neon glow, suggesting the allure of a door slightly ajar that invites you to peek in.
The new campaign is situated in an unassuming hotel room, it’s the “morning after” and she is bathed in daylight. the look is raw and natural. what happened the night before begins to unravel through a series of flashbacks that reveal Margot’s deepest fantasies and innermost desires. Looking amazing, she reveals different facets of deep euphoria.
deep euphoria will be available beginning 16th october 2016 at Myer, David Jones, Priceline, Chemist Warehouse and selected pharmacies nationally. for stockists, please call 1800 812 663.
Available in eau de parfum spray 50ml ($90), eau de parfum spray 100ml ($120), body lotion 200ml ($30)