THE OUTNET will for the first time launch an exclusive beauty store come 25thOctober 2015 – just in time for the gifting season.
Working with sister site NET-A-PORTER, THE OUTNET has sourced 18 ultra-luxe cult brands to create a series of limited edition kits with IN SEASON beauty products. With the inclusion of names such as Lipstick Queen, By Terry, Ellis Faas , Natura Bisse, Ren and 111 Skin the world’s favourite off price mecca for high end fashion has just opened the flood gates for beauty enthusiast worldwide.
Andres Sosa, Global Sales and Marketing Director for THE OUTNET told WWD, “The challenge is that we’re an off-price retailer – and we didn’t want to offer off-price beauty. We wanted to see how can we be true to the DNA of everything we do and try and find something exclusive to us that no one else had.”
Each beauty kit features full-sized, in-season products that are priced at 20-30 per cent less than their total retail value. Exclusive to THE OUTNET, the kits will be priced from AU $30 to over $700 per pack.
Visit http://www.theoutnet.com/en-AU/ for more information