JANE IREDALE MELBOURNE BLOGGER EVENT

I love learning all about makeup. Everything I can possible know, I want to know. It makes me a better artist, and also satiates my inner makeup geek. Attending the Jane Iredale Melbourne Blogger Evening, gave me my fix.

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Hosted by international fashion makeup artist Julia Kur, a group of Melbourne bloggers got to witness makeup applications and learn about the gorgeous Jane Iredale Mineral Makeup range. In a previous article about mineral makeup, I confessed that I didn’t really know what all the fuss was about and couldn’t understand why those who use it are obsessively loyal. After trying the product featured in that article, I began to understand what all you devotees have known from the beginning.

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I love putting on makeup. Not only does it make you look and feel better about yourself, but the fact that you can put something on your skin that actually DOES something to help it’s overall health and appearance, sans makeup, is like finding $50 in the pocket of an old pair of jeans. The presentation and demonstrations of the Jane Iredale product at the event, took me from someone who appreciates from the sidelines to a full blown convert.

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The product I took home to try has now found itself in the premier spot in my bathroom cabinet. I have been using the gel eyeliners in black and brown every day, I’m loving the mascara for my poor irritated eyes, and I even copied one of the looks learnt at the event and it worked fantastically.

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On the evening we were shown three different makeup looks, all inspired by current runway makeup trends and utilising the new City Nights Collection. The product did not fail to deliver the most gorgeous of looks and did not fall short in recreating the designer makeups straight from the catwalk. My favourite tip was using the gel eyeliners, not only as a liner, but also smudging all over the lid for an quick and easy smokey eye. The gel then sets to dry so you have a few seconds to blend, which it does seamlessly. Brown is a softer alternative than black, and it looks fantastic with a bit of the Jane Iredale 24k bronze shimmer pigment on top. It gives it a glossy, shimmery look to the lid. The green gel liner also looks fantastic for those who are a little more daring. Pop gold on top and you have an on trend, radiant, fresh smokey eye that can take you from day to night. It is so simple that anyone can do it.

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The Jane Iredale range is comprehensive, which is rare with a mineral makeup line. You have liquids, cremes and powder foundations. Concealers and colour correcting concealers, pigments, shadows, lip gloss, lip shades, pressed powders and bronzers, liquid illuminators, eyeliners, plus gel liners. I could go on. The quality is of a professional standard and I would be confident using them in any professional makeup application or photoshoot. I find that some mineral makeups sit on the skin, get oily fast and move throughout the day. Jane Iredale pigment really sits into the skin, or appears to. The quality really wowed me, and as a liquid foundation devotee, I couldn’t commit to a brand of makeup that didn’t do a high quality liquid.

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Another thing I loved about discovering Jane Iredale in more depth, is that there are no makeup rules when it comes to the range. As long as you are using Jane Iredale, you can put cream on top of powder and then add more powder without getting build up. You can blend creams and liquids even if you have already set with powders and when it comes to eyeshadows, if you make a mistake, let it dry and wipe away! Incredible. It seems to be (and is from my experience) one of the easiest makeup brands to work with and the result is clean and professional every time. Having said all this, I have also found that the products I have been using blend easily in with other brands of makeup that I am also using.

I believe that all makeups have their place, but for those of you with any skin irritations, sensitivities or even those who find there normal makeup causing their skin to be less than perfect, give Jane Iredale a try. Also, there is something very appealing about skincare in makeup, and makeup that is natural and pure. I know what I would rather put on my skin and when there is a fantastic product like this available, why load up on chemical based makeups?

For stockists of Jane Iredale check out www.janeiredale.com.au.  Images courtesy Jane Iredale.

About The Author

Georgia Walsh

Georgia Walsh is a Melbourne based make-up artist, who is passionate about making women look and feel gorgeous through good practices of skincare and of course the art of makeup application. Georgia specialises in photographic, film and beauty makeup and her training and experience enables her to create a flawless look time after time. www.georgiawalshmakeup.com

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