“This is definitely a milestone within modern skincare.” – Lars Fredriksson, Creator of Verso Skincare
Taking its name from the Latin word for reverse, Verso Skincare promises to literally reverse the signs of ageing. So what makes it different from all the other products promising to do the same on the market? The answer is Retinol. More specifically, Retinol 8 as Verso contains a formulation of Retinol that is 8 times more effective than typical Retinol in the same dosage. So why is Retinol so important for your skin? For a long time, Retinol has been recognised as one of the most effective ingredients in anti-ageing skincare products. When applied to the skin, it stimulates the skin’s production of collagen and hyaluronic acid, both key to maintaining a youthful glow and toned skin. While its potency is what makes it so powerful, a recognised side effect is that it can irritate the skin and cannot be used in direct sunlight.
This is where Verso’s key ingredient Retinol 8, comes in. Retinol 8 has been developed to be gentle enough for the skin and suitable for people with sensitive skin. It also contains no colorants, parabens, mineral oils or similar harmful substances. As an added bonus, in true Swedish fashion, the packaging is based on a minimalist aesthetic, and the simple, monochrome design makes it very Instagramable.
Speaking about the development of the range, founder Lars Fredriksson said “It feels fantastic to launch Verso since there isn’t anything like it on the market today. The effects of retinol are well-known but what is new here is that this product can be used in effective doses daily and in sunlight. Retinol 8 has a proven rejuvenating effect on the skin and it works by making the skin cells mimic how younger cells behave.”
The products are easy to use. The creams and serums absorb into the skin quickly without leaving a greasy residue so they can easily be worn under makeup during the day, and applied before bed. They are lightly scented and won’t over-power your perfume. They are gentle enough to be used twice a day, and while they aren’t at the lower-priced end of the market, they are well worth investing in as it doesn’t take long to see improvement in skin elasticity and tone.