After 10 years in business, Plumm, the Australian owned and operated glassware company that enhances the everyday wine drinking experience, has announced the launch of its newest range – Plumm Three. Designed in Melbourne and made in Europe, from the finest European crystal, the Melbourne-based Australian glassware company values simplicity, elegance and quality, and is the only glassware company owned and operated by a wine company –
Joval Wine Group.


“We know wine and are uniquely positioned to be making wine glasses as we are in the business of it,” says John Valmorbida, Plumm and Joval Wine Group Founder. Plumm’s coveted Vintage range, otherwise known as the ‘Winemaker Series’ has been a success for those who prefer a classic interpretation of wine, but with the ever-evolving dining experience, new generational wine styles and consumer palates changing, a demand for a minimalistic, functional and beautiful new range has been created.

Plumm Three is the result of close collaboration with some of the most renowned Sommeliers in Australia. With their expertise and knowledge of wine, Plumm Three, otherwise known as the ‘Sommelier Series’, was born – adapting to a new generation of wine drinkers and making dining experiences easy to emulate at home. “With the Plumm Three range, you can either have one glass that fits all or you can have a set of three, the choice is yours.
Both will take your wine experience to a new level. From novice to the expert, they work,” says Matt Dunne, leading Sommelier and wine judge.


The Plumm Three range consists of three unique designs, featuring ultra-thin European crystal in a pull-stem method – all designed to enhance and amplify the wine experience.

The new range features:
No. 1 – A Universal Glass for all red and white styles with a focus on full bodied reds.
No. 2 – A White Glass for fresh and crisp styles and sparkling.
No. 3 – A Pinot Noir/Chardonnay Glass for lighter reds and textural whites.

The three glasses are perfect for an array of wine-drinkers, from entertainers to those new to the wine journey, right through to wine experts. The range takes a playful approach with glassware, encouraging drinkers to trial different styles in each glass for a new and different wine experience.


Produced in Europe from premium European crystal, Plumm’s glassware adds functional elegance and continues to enhance the wine drinking experience.

The new Plumm Three range can be found in restaurants across Australia, purchased online through Plumm’s website and in retail stores such as David Jones. Retailing in twin packs for $89.95.

Visit www.plumm.com for more information

About The Author

Katherine Ng

Katherine is not your typical Beauty Editor. Finance consultant by day and beauty and fashion addict at all other times, Katherine spends her hard-earned money helping the Australian and international economy with her never ending pursuit of everything pretty. A keen traveller, Katherine still holds dear her Melbourne roots with an overflowing wardrobe filled with black clothes, shoes and handbags. Katherine also has a deep love of food and wine, and you can find those adventures on instagram at @thegreedykat Email: [email protected] Twitter: @kath_couturing Instagram: @kath_ng

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