Supermodel and IT-girl Gigi Hadid has collaborated with makeup giant Maybelline and we could not be more excited. The GIGI HADID X MAYBELLINE Collection features two distinct looks: EAST COAST GLAM, WEST COAST GLOW and the JETSETTER palette, each representing tGigi’s favourite makeup style coast-to-coast, designed by Gigi herself.

INTRODUCING THE #GIGIxMAYBELLINE JETSETTER PALETTE: I always wanted a palette that I could throw right in my purse or travel bag and know I have everything to do a light-everyday look, quickly and easily. I didn't want to have to open my makeup bag in the car or on a plane and take all the products out and worry about dropping anything or having somewhere to set it while I held my mirror. The Jetsetter Palette includes contour powder/bronzer, blush, powder highlight, concealer, lip gloss, eye shadow, black powder liner, a mini mascara, mini blush/contour and liner/eyeshadow brushes AND a mirror!!! I love mixing it up and using the lip as cheek tint, the eyeshadow to fill my eyebrows, blush on my eyelids, concealer as a nude lip base, etc. It's the most luxurious touch-up ever!!!!!! Can't wait to see how & where you use yours! ☁️ COMING SOON TO @ULTABEAUTY !!!! OUR EXCLUSIVE UK Jetsetter Palette DROP – @BOOTSUK ONLINE – SOLD OUT IN LESS THAN 90 MINS THIS MORNING!!!! THANK YOU SO MUCH! Stay tuned to @maybelline for launch dates for your country!

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“Gigi embodies the values of the Maybelline brand,” said Leonardo Chavez, Global Brand President, Maybelline New York. “Her creativity and passion for makeup, combined with her genuine collaborative spirit make this collection a special first for Maybelline. Together, we wanted to bring our consumer into Gigi’s world and give them the tools to make it happen in their own unique way.”

GIGI HADID X MAYBELLINE EAST COAST GLAM, WEST COAST GLOW and JETSETTER limited-edition palettes will allow you to create some of Gigi’s iconic signature. Think relaxed Cali-vibes mixed with high energy New York.

The GIGI HADID x MAYBELLINE Collection will be available in Australia December 2017. Sign up at to be a part of the official launch countdown.

About The Author

Lisa Teh

Lisa Teh is the Editor-in-chief of, one of Australia's top fashion, beauty and lifestyle resources. She has worked on campaigns with brands including David Jones, Myer, Mecca Cosmetica, Simone Perele, Lenovo and L'Oreal. She recently appeared in Couturing's exclusive Australian Fashion Week reality web series, The Frow, alongside top industry names including Toni Maticevski and Maybelline Creative Director Nigel Stanislaus.

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