playfulness, in a distinctively MARNI style. UNIQLO LifeWear typified by smart designs and technical expertise and the MARNI aesthetic characterized by unique shapes and colourful prints have been brought together in a wardrobe that is fresh and new, and can be enjoyed by everyone as everyday wear.
Yukihiro Katsuta, Fast Retailing Group Senior Executive Officer and Head of R&D for UNIQLO, commented, “We are proud of how this collaboration with MARNI has produced a collection for a new era and a new season that allows everyone to experience the joy of wearing clothes. The UNIQLO philosophy of clothing that is simple, high quality, functional, and ingenious in detail, imbued with MARNI’s creative vitality, has produced bold and innovative LifeWear. I am extremely pleased that we are able to offer this essential LifeWear collection that accentuates individual character and feelings in a positive way.”
The staple items characteristic of UNIQLO provide a blank canvas for the distinctive use of colour that is synonymous with MARNI, along with pop-style, warm graphic prints created especially for this collection presented in larger and smaller iterations in an arresting play on proportions. In contrast to monochromes and patterns, the added twist provided by relaxed silhouettes and bold balloon volume updates staples for everyday use. Building on the theme of “universality,” this is a lineup concealing unlimited possibilities that seems to draw out optimism in the everyday.
The beautiful proposition created through relaxed yet considered silhouettes, such as a dynamic cocoon silhouette BLOCKTECH coat, and pajama set with a drape that seems to flow, can be enjoyed by men and women of all ages. The Balloon Skirt in the WOMENS line features diagonal pleating that give it a light and volume-enhancing look and can be matched with a sleeveless blouse in the same colour palette for a coordinated look. The MENS line includes a tailored jacket and pants with a distinctively MARNI touch. The lineup of gingham prints and solid colours is styled in an effortless silhouette perfectly suited for the current trend toward exquisite ease. The pocketable parka in a supple nylon material is an all-purpose item that
pairs well with swim shorts for an active and stylish summer.