If you haven’t heard of James Read then no doubt you will soon. His signature range has the love of a list of unrivalled A-List clientele (think Rosie Huntington-Whitely, Lara Stone, Lady Gaga, Jessie J, Rita Ora and Ellie Goulding) as well as operating an exclusive London studio within the most famed, Harvey Nichols. He can also be found prepping models backstage at London Fashion Week and on the set of fashion shoots and advertising campaigns. With his signature range loved by British Beauty Editors, James is considered a global pioneer of tan trends.


The signature James Read range launches at Mecca this week bringing a new and innovative tanning line to Australian beauty lovers. The range features an array of tanning products in different forms – gels, mousse, serums, mists and cream moisturiser – for all parts of the body including the face.


The Wash Off Tan ($26) develops in 1-3 hours and lasts up to 5 days, whilst the Bronzing Mousse ($56) that dries in 60 seconds and develops over 3-5 hours.  There is a Clear Bronzing Mist ($56) with a 360 degree mist nozzle that develops in 3-5 hours and lasts up to 5 days and if that’s not quick enough you can try the Express Bronzing Glow Mask Body ($78) and Express Glow Mask Face ($56) that develops in 30 min to 3 hours and lasts up to 5 days. There are even more products that will help you attain the tan you are looking for. If you’re looking for something that will build the tan on your face, you can try the Day Tan Face ($49) and the Day Tan SPF15 ($49) twice or three times a week for controllable colour.

The innovative Sleep Mask Face ($56) and Sleek Mask Body ($78) can be applied before bed and will not leave stain on clothing or lining. The gel formula soaks in to provide a colour through the night.


The best thing is that the range also includes products that help to moisturise to extend and preserve the tan including the Tan Extending Sleep Serum ($67) and Tan Accelerator ($56), and products that help remove self tan such as the Enzyme Peel Mask ($33) meaning all your tanning needs are catered for.

If you’re looking for something new this Spring/Summer season to help you look your bronzed best then head into Mecca to pick up James Read’s tanning products.


James Read is now available at Mecca in store and online. Visit www.mecca.com.au for more information.

About The Author

Katherine Ng

Katherine is not your typical Beauty Editor. Finance consultant by day and beauty and fashion addict at all other times, Katherine spends her hard-earned money helping the Australian and international economy with her never ending pursuit of everything pretty. A keen traveller, Katherine still holds dear her Melbourne roots with an overflowing wardrobe filled with black clothes, shoes and handbags. Katherine also has a deep love of food and wine, and you can find those adventures on instagram at @thegreedykat Email: [email protected] Twitter: @kath_couturing Instagram: @kath_ng

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