Bella Hadid is one of the most recognisable faces in the world right now, with her other-worldly beauty covering magazines and being strutted down catwalks across the globe. The brunette bombshell is set to add some serious star power to Mercedes Benz Fashion Week Australia this year, heading to Sydney to walk exclusively for MISHA COLLECTION.


MISHA COLLECTION have announced Bella as the face of their Resort 2017 campaign for their new premium label, MISHA GOLD, which will debut at next month’s Fashion Week. Bella will open and close the highly anticipated show, in The Runway at Carriageworks on Monday 16 May at 3pm.

Michelle Aznavorian, Creative Director of MISHA COLLECTION is thrilled to have Bella Hadid as the face of the Resort 17 collection. Aznavorian says, ‘Bella Hadid is one of today’s foremost models. Bella has an alluring sense of self, she is both charming and confident. Bella is not afraid of making a statement, expressing herself through her thoughtful style choices. She perfectly embodies the MISHA COLLECTION woman.’

An international celebrity favourite, adored by the likes of Jennifer Lopez, Ariana Grande, Eva Longoria and Kendall and Kylie Jenner, MISHA COLLECTION is one of the hottest Australian brands worn by celebrities in the US. The label’s Australian celebrity admirers include Miranda Kerr, Isla Fisher, Shanina Shaik, Jennifer Hawkins and Delta Goodrem.

The three-year-old business has developed at rapid speed and the label is now carried in over 50 high-end fashion boutiques and retailers worldwide, including Neiman Marcus, Revolve, Shopbop, Dash and Nordstrom. In Australia, MISHA COLLECTION is currently sold throughout specialist boutiques and via THE ICONIC.




About The Author

Gemma Watts

Gemma Watts has worked in the fashion media industry since 2012, writing for and being headhunted by some of the country's leading fashion and beauty companies. With a Diploma of Professional Writing and Editing and a Bachelor of Communication (Journalism) under her belt, Gemma is able to combine her two greatest passions as Couturing's Fashion Editor- fashion and writing.

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