Ralph Lauren launched Polo for Women AW15 collection at Sydney’s Carriageworks last week with an American themed event, in the spirit of what Ralph Lauren represents, the all American brand.
Guests enjoyed beautiful canapés, Moet and bespoke Patron cocktails served by Polo dressed waiters with an onsite DJ at the American themed event. On show was runway footage and a stylish pictorial display of the collection, featuring a personalised note from Ralph Lauren introducing Polo for Women.
‘My Polo girl is cool and youthful, though ageless – with her own personal style… to launch women’s Polo on the runway, and to open our first Polo flagship on 5th Avenue in New York City – and Polo stores across the world – this really is a dream come true” said Ralph Lauren.
Guests included David Jones Ambassador and model, Montana Cox, bloggers Eleanor Pendleton and Zanita Whittington.
The new collection is now available at Ralph Lauren stores and stockists.