British born online shopping haven, ASOS have released their upcoming women’s Christmas Campaign ‘#BestNightEver’ with model, Charlotte Free kicking of the launch today.


The campaign features an interactive video, of Charlotte, who is also the face of ASOS’s December Magazine cover. Shoppers can view a video of her modeling the collection, with the ability to ‘Pin-It’, pause and shop, or switch styles at any time, making the shopping experience a fun, unique and fashion forward one.


Viewers are encouraged to replicate Charlotte’s poses through Instagram shots, #BestPoseEver, for entry into a Facebook Gallery. Customers can also go in the draw to win some of the product in the video of Charlotte by guessing her ‘stocking-fillers’.


The site also features Charlotte’s daily fashion ‘edits’ and some behind the scenes footage of the stunning model.


Soon to drop are also hip-hop superstar Azealia Banks and singer, Ellie Goulding. We can’t wait to see their campaigns!


Click here to shop, explore and have the #BestNightEver 


About The Author

Anne Hasegawa

Anne is the fashion editor at Couturing. A Melbourne born, internationally bred girl with a passion for all things creative, she is also a hobbie photographer and explorer when she's not trapped in her reverie of dreams and visions. A creative wunderkind who is as intense as Yayoi Kusama's installations, Anne dreams of Mancini's Moon River and one day hopes to live in her own Golightly loft.

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