Fashion can be a catty industry. In fact, it has been claws out for years. Yet with a litany of designers injecting cheetah prints and tiger stripes into their new season collections, it seems the leopard has no plans to change its spots.

Animal print often meets with a mixed reception, historically synonymous with elegance and wealth, it is also simultaneously linked to sex-appeal and gothic fashion (or a Bettie Page-esque fusion of the two).

60s leopard

Decked head to toe in designs lifted from the biggest cats of the jungle, society’s illustrious “Cougar” loves an animal print. Of course, the Cougar, in this context, applies to independent single women on the “prowl”.

The association between animal prints and “women of the world” is hardly a tenuous one. Surely, leopard print is the hallmark for the Cougar as cupcake-shapes and froths of lace are for Japanese Lolita style – the strength of this association has caused some to demur when it comes to embracing catty prints. Yet with the catwalk suddenly featuring almost as much “cat” as walk, it may be time for a wardrobe rethink, and to heck with dressing for your demographic.

leopard  -vogue it dec 91 in azzedine alaia

Naomi Campbell in leopard Azzedine Alaia for Vogue Italia 1991

Certainly, leopard print has been sartorially embraced across decades, by icons of class from Marilyn Monroe to Liz Taylor and Audrey Hepburn. In the ‘90s, Naomi Campbell rocked this amazing leopard-print maxi (above), and this advertorial (below) from 1954 shows the way the women of mid-last century rocked their leopard – with inimitable style.

vintage leopard

marilyn via vintagology tumblr

Once convinced that animal prints are timeless classics, a glance at new season trends will consolidate their position as a wardrobe staple. For Fall 2013, Burberry Prorsum embraced leopard boldly, in coats, sleeves, skirts, as well as accessory accents including handbags.

Burberry Prorsum 13

Burberry Prorsum Fall RTW 13

Diane Von Furstenberg delivered splashes of leopard print in hues of metallic brown, and Preen delivered sheer, subtly-spotted blouses and dresses for a sleek take on jungle chic.

animal - Dvf - fall trtw 13 - style

Diane Von Furstenburg Fall RTW 13

While in the jungle, it’s worth noting that it isn’t only cat prints that are back, a slithering succession of snakeskin and python prints were seen at Gucci, as well as Preen and Salvatore Ferragamo; an injection of reptilian glamour with chilling effect.

Preen by Thornton Bregazzi SS13

Preen by Thornton Bregazzi SS13

Other, less cold-blooded members of the animal kingdom are well represented on the runways this season as well, with zebra stripes and giraffe prints splashed about on pieces from Sacai and Tom Ford to Versace and Burberry Prorsum.

Sacai Fall 13

Sacai Fall 13


Pierre Balmain Fall RTW

Pierre Balmain Fall RTW

Cats purportedly have nine lives, it seems appropriate then, that this is one print that just won’t die. Whether animal prints conjure images of Tarzan and Jane gallivanting through the jungle, or Bettie Page carousing on the beach (or maybe your mum’s friend at a dinner party) perhaps it’s worth another look. Who knows, maybe you’ll discover anew that it really is the cat’s meow.




About The Author

Camille Gower

Camille Gower is a freelance writer and fashion blogger with a penchant for prêt-a-porter and pretty frocks. Vintage and sustainable fashion are her passion, but she also has a soft spot for music, tea parties, Turner Classic Movies and alliteration. Her blog Fashion Camille Leon ( is a fusion of musings on Melbourne street style, vintage markets, and unique fashion finds for stylish ladies and gentlemen.

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