The highly anticipated MECCA Beauty Election is officially back, giving beauty lovers the chance to shout about the products that will shape the future of beauty. Voting will open to the public on 30 May 2023, giving customers the opportunity to vote for their favourite products across 20 categories ranging from skincare, makeup, haircare, body, and fragrance.
Throughout the month of June, MECCA will call-upon the power of the beauty community across Australia and New Zealand, to join forces and curate the ultimate beauty recommendations, showcasing the most beloved and innovative products available at MECCA. From signature scents that set the mood and brows that wow, to the breakout stars of your beauty bag, customers will be able to choose from over 120 nominees that will take center stage during the election.
With over 180 globally loved brands available at MECCA, it’s a great chance for Beauty aficionado’s to once again celebrate the very best in beauty and honor the products that truly capture the hearts and minds of the community of beauty enthusiasts, including NARS, Dr. Barbara Sturm, Charlotte Tilbury, Drunk Elephant, Sol de Janeiro, BYREDO and more.
To cast your vote, visit the Beauty Election Online Hub at mecca.com.au/beauty-election where all nominees can be viewed and voted for via the virtual voting tool.
Bringing the MECCA Beauty Election to life in-store, customers will have the chance to vote for their favourite products via the QR-codes in-store at MECCA from Tuesday 30 May –Monday 12 June. Following the announcement of the 2023 Beauty Election winners, MECCA will be hosting a series of Beauty Labs championing the winning products from each category, giving customers the opportunity to test and try the best beauty products of the year. Beauty Labs will take place from 20th June – 3rd July in select MECCA stores.
The MECCA Beauty Election voting will open 30 May at 7.00am AEST and close on 12 June at 11.59pm AEST, with winners crowned on 20 June 2023.