Cult problem-solving and confidence-building beauty brand, IT Cosmetics, has introduced the innovative Hello Results Wrinkle-Reducing Daily
Retinol Serum-in-Cream – combining the power of an anti-ageing serum with the soothing care of a cream, in just one step. Featuring the hero ingredient dual retinol, a blend of free and encapsulated retinol, the formula starts to deeply penetrate into the skin’s surface in just one hour, while harnessing the added benefit of powerful niacinamide to even out skin tone, for our ultimate complexion perfector.

This unique serum-in cream was developed with IT Cosmetics’ board of plastic surgeons and dermatologists to balance efficacy with care, and is suitable for daily use from day one, even on sensitive skin. Also infused with a rich vitamin complex including vitamins B5 and E, this quick-absorbing cream soothes and hydrates skin, alleviating the common effects of retinol use such as redness, dryness and flaking.

 

Hello Results is more than just a catchy name; it’s what consumers will actually be saying after using the product. Dramatic results can be seen
on more than just wrinkles, with a 35% increase in skin firmness and a 22% reduction in fine lines as well as a 25% decrease in dark spots and
hyperpigmentation after just 12 weeks of use (results based on a 12-week clinical study, demonstrating efficacy at 12 weeks.)

IT Cosmetics Hello Results Wrinkle-Reducing Daily Retinol Serum-in-Cream (50ml) RRP $102 is available at Sephora stores and sephora.com.au as well as on Adore Beauty adorebeauty.com.au

 

About The Author

Katherine Ng

Katherine is not your typical Beauty Editor. Finance consultant by day and beauty and fashion addict at all other times, Katherine spends her hard-earned money helping the Australian and international economy with her never ending pursuit of everything pretty. A keen traveller, Katherine still holds dear her Melbourne roots with an overflowing wardrobe filled with black clothes, shoes and handbags. Katherine also has a deep love of food and wine, and you can find those adventures on instagram at @thegreedykat Email: kath@couturing.com Twitter: @kath_couturing Instagram: @kath_ng

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