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Melbourne, Australia · Sun 4 Oct 2026 Fashion, beauty and lifestyle news
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PHLUR LANDS DOWN UNDER: CULT FAVOURITE FRAGRANCE ARRIVES AT MECCA
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PHLUR LANDS DOWN UNDER: CULT FAVOURITE FRAGRANCE ARRIVES AT MECCA

Modern fragrance brand PHLUR is officially making waves in the Southern Hemisphere. The cult-favorite label, co-owned by influencer and entrepreneur Chriselle Lim,…

By Katherine Ng · 2 min read