Following the success of its Curls Method debut, Garnier Fructis is ushering in a new era of sleek styling with the launch of its Keratin Sleek range. Designed as a four-step routine, the collection promises long-lasting smoothness, high shine and frizz control—even in humidity and heat. Inspired by professional keratin treatments and backed by over a decade of research, the range delivers salon-like results at home, with the hero Sleek & Stay Serum offering sleek, glossy hair that can last up to five washes.
Created in response to the more than 50% of women who experience frizz and unruly strands, the Keratin Sleek system works to smooth and strengthen the hair fibre while protecting it from daily stressors. Each formula is powered by a blend of Keratin Smoothing Complex and Argan Oil, both plant-derived and inclusively sourced, ensuring high-performance results without compromising on sustainability. The range is designed to nourish and refine hair texture without weighing it down, making it suitable for all hair types—from straight to coily.
At the core of the collection is the heat-activated Sleek & Stay Serum, a breakthrough formula powered by proprietary Alpha-Silane technology. This water-free innovation coats each strand with an invisible, water-resistant film that locks in smoothness and shine while protecting against humidity. When activated with heat styling tools, the serum forms a protective barrier around the hair fibre, delivering up to 80% humidity resistance and heat protection up to 230°C. The result is hair that remains sleek, aligned and glossy for weeks, even in challenging conditions.
Completing the routine are a shampoo, conditioner and hair mask, each formulated to work synergistically for optimal smoothing results. With social trends like #sleekhair and #shinyhair continuing to dominate, the Keratin Sleek range offers an accessible solution for achieving polished, frizz-free styles without compromising natural texture.
The Garnier Fructis Keratin Sleek range is available now at Coles, Woolworths, Priceline, Big W, Metcash and Amazon. Visit www.garnier.com.au for more information.
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