Front row drama has a new address.

Australian Fashion Week’s first behind the scenes webseries, The Frow created by Couturing in partnership with Lenovo ANZ launches this Sunday 6pm at Couturing.com. We will give you a behind the scenes look at fashion’s best talent during their Australian Fashion Week ’15 journey.

With unrivalled access to Toni Maticevski prior to his Fall ’15 show, we follow him and his team as they prepare for Mercedes Benz Fashion Week Australia.

We get ready for the Ginger and Smart show with senior fashion publicists, Adam Worling and Ali Smyth from leading Australian PR Agency AWPR.

See what life is like for a professional blogger as we follow Jasmin Howell from popular blog Friend in Fashion.

See the Couturing team as they work with Lenovo to gift over $100,000 worth of product to Toni Maticevski’s front row.

Take a look behind the scenes with Maybelline Makeup Director Nigel Stanislaus as he prepares for the busiest week in the Australian Fashion Calendar.

Don’t miss a second of the drama. Tune into Couturing.com at 6pm tonight for the official trailer.

The Frow

Image by Vienna Marie

About The Author

Lisa Teh

Lisa Teh is the Editor-in-chief of Couturing.com, one of Australia's top fashion, beauty and lifestyle resources. She has worked on campaigns with brands including David Jones, Myer, Mecca Cosmetica, Simone Perele, Lenovo and L'Oreal. She recently appeared in Couturing's exclusive Australian Fashion Week reality web series, The Frow, alongside top industry names including Toni Maticevski and Maybelline Creative Director Nigel Stanislaus.

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