MATCHESFASHION.COM has partnered with Australian influencer Romy Frydman, of StyleMeRomy.com, for this year’s Australian Spring Racing Carnival. The collaboration launched in September 2016 with a racewear edition of the Style me Romy magazine, an event in Melbourne showcasing the MATCHESFASHION.COM racewear edit and a dedicated Spring Racing hub on site.
The special edition magazine features looks that celebrate the dress codes and styling of four of the key race days within the Spring Carnival using product available from MATCHESFASHION.COM, as well as tips and picks from key Australian taste makers.
In conjunction with the print magazine, MATCHESFASHION.COM also launched a digital racewear hub on September 7 inviting customers to shop the edit online or attend the two day event in Prahran, Melbourne, from Friday 23rd September to Saturday 24th September. At the hub, the MATCHESFASHION.COM My Stylist and Private Shopping teams will be on hand to help customers pick their perfect race day outfit.
The Spring Racing event will be open to the public on Friday 23rd September from 10am to 8pm and Saturday 24th September from 10am to 5pm. To view full details and register to attend the event in Melbourne, please click through to the Spring Racing Hub at the link: http://www.matchesfashion.com/event/aw16/australia