Country Road is celebrating this season by bringing back the classics. The Summer By Request campaign has given Country Road fans the chance to vote for their favourite designs from Country Road’s archives on Facebook, which have been brought back as part of an exclusive capsule collection. The voting took place in April this year, with the winning designs released online today and will drop in stores on 10 October.
Country Road’s Managing Director Sophie Holt said of the campaign “Our customer is such an important asset for the brand and their feedback is extremely valuable. Summer By Request is the perfect campaign for the brand and a fantastic opportunity to ask our customers exactly what they want, giving them the opportunity to influence the ranges they see in stores.”
The exclusive collection will feature bold colours, relaxed silhouettes, silky maxi-dresses, draped jersey silhouettes and detailed smock tops.
You can shop the collection online here.